Packaging Design with Personality for Small Brands
The Brief
A course by Un Barco , Graphic Design Studio
About the video: The Brief
Overview
“When designing any design project, it is very important to know who is the person who hires you, what their products are about, what the public they want to conquer is like, what are their sales methods, what are the values of your brand and plus. You will learn how to put together a brand brief so that you know everything you need to know about your client.”
In this video lesson Un Barco addresses the topic: The Brief, which is part of the Domestika online course: Packaging Design with Personality for Small Brands. Learn how to create a graphic universe and design packing that is unique, creative, and affordable.
Partial transcription of the video
“In this lesson. we'll see how to create a brief so you can better understand your client. When designing any project. it's essential to grasp who has hired you and what they require. Dive deep into understanding their existing products. the demographic they aim to reach with those products. and how they sell them. Achieving this comprehensive knowledge can be facilitated by utilizing a tool known as the Brief. It's crucial to recognize that this tool is designed to guide your path. not limit it. It's a potential procedure. but not a strict one. Use it flexibly to suit different needs and si...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Packaging Design with Personality for Small Brands
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Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Packaging
Un Barco
A course by Un Barco
Josefina Hernalz and Tomás Fernandez are the creative directors of Un Barco, a graphic design studio specializing in brand design and packaging. They share a passion for simplicity and printed editions and are known for being meticulous in every aspect of their projects, from materials, textures, and formats to the inks and printing methods they use.
Some of their most notable projects are packaging for jewelry, ceramics, cosmetics, and food products, and branding for cafés, cocktail bars, and restaurants. Their creations have been published in magazines and publications like Mindsparkle magazine, Inspo finds, BranD Magazine, Novum magazine and Sandu Publishing.
- 97% positive reviews (94)
- 2,142 students
- 14 lessons (1h 31m)
- 9 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
