Typographic Design for Logos

Sketches

A course by Elias Mule , Graphic designer and art director

99% positive reviews (161)

3,209 students

Audio: Spanish

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About the video: Sketches

Overview

“Thanks to sketches, we can preconceive several solutions in a short time, although it takes intuition and practice to recognize the right path. ”

In this video lesson Elias Mule addresses the topic: Sketches, which is part of the Domestika online course: Typographic Design for Logos. Learn a method to make custom letters for a brand and apply them in the creation of authentic logos.

Partial transcription of the video

“Sketches Ready, having the brief well raised, all the necessary information provided by the client, having your inspiration ready, we can empty things in pencil and unleash our creativity with everything we have obtained, with everything compiled. In this exercise I did the same which I showed you earlier, I did a skeleton only exercise based on everything i collected and I was able to cover various forms thanks to that. So first I did a test with a V style, an E style, I found a ligature in the part of the R with the S. Around there I also saw in my collection of ideas an S very similar to...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Typographic Design for Logos

Level: Beginner
99% positive reviews (161)
3209 students
5 units
15 lessons (1h 57m)
11 downloads

Category
Calligraphy & Typography, Design
Software
Adobe Illustrator
Areas
Branding & Identity, Logo Design, Typography, Typography Design

Elias Mule

A course by Elias Mule

Teacher Plus

Graphic designer and art director

Elías Mule firmly believes in design as a powerful tool to communicate and connect with people on both an aesthetic and functional level. After working for ten years for creative agencies, he decided to become a full-time freelancer and dedicate himself to what he loves most: creating concepts that tell a story and giving a lot of love to details.

He has worked with people from different parts of the world developing projects such as logos, packaging, and complete branding systems for various fields.