Typographic Design for Logos
A course by Elias Mule, Graphic designer and art director
Learn a method to make custom letters for a brand and apply them in the creation of authentic logos
Creating logos using only letters can be a great challenge and Elias Mule is an expert in succeeding at it. A graphic designer and art director, Elias is a fan of brands that can say a lot with little and is passionate about aesthetics, but also about functionality. For this reason, his career has led him to design himself some of the fonts for the logos he creates, to achieve authenticity and the exact shape he has in mind.
In this course, discover how to design fonts to create original logos that reflect the personality of each brand. Go through the whole creative process step by step, from the pencil sketch to the final delivery to the client. In short, this is an opportunity to learn how to empty your ideas in the form of letters with the help of a professional in the field.
What will you learn in this online course?
15 lessons & 19 downloads
- 99% positive reviews (168)
- 3,419 students
- 15 lessons (1h 57m)
- 19 additional resources (11 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, German, English, French, Indonesian, Italian, Dutch, Polish, Portuguese, Romanian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe IllustratorWhat is this course's project?
Design a logotype proposal with fonts created by you, from the planning to the final delivery.
Projects by course students
Who is this online course for?
This course is for graphic designers who want to expand their typography knowledge and who want to give a touch of authenticity to their projects.
Requirements and materials
To take this course you will need to have basic notions about graphic design, branding, and the use of Adobe Illustrator.
You will also need to have the following materials: pencil, ruler, eraser, bond paper, tracing paper, and a scanner.
Reviews
Elias Mule
A course by Elias Mule
Elías Mule firmly believes in design as a powerful tool to communicate and connect with people on both an aesthetic and functional level. After working for ten years for creative agencies, he decided to become a full-time freelancer and dedicate himself to what he loves most: creating concepts that tell a story and giving a lot of love to details.
He has worked with people from different parts of the world developing projects such as logos, packaging, and complete branding systems for various fields.
Content
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U1
Introduction
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Presentation
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Influences
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What will we do in the course?
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U2
The essential
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The guy is enough!
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Basic concepts
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The eye commands
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Hit the pencil!
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U3
Define the path
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A well-posed problem is half the solution
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Inspiration
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U4
Pencil and vector
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Sketches
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Digital retouch
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The sketch
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From paper to vector
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U5
Delivery
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The letter manifests
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A functional logo
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FP
Final project
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Typographic Design for Logos
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Yes, this course is designed for people with basic to intermediate graphic design or typography skills who want to deepen their knowledge in logo creation and branding using lettering and advanced techniques.
You should have basic design knowledge, be comfortable with digital tools, and be willing to work both by hand and digitally. Access to vector design software and basic drawing materials is recommended.
You’ll learn how to create original logos using lettering techniques, typographic composition, reference analysis, portfolio building, visual identity development, and adapting logos to various formats and media.
The course covers type selection, pencil lettering creation, sketch digitization, optical tricks, global logo analysis, visual identity manuals, cultural inspiration, and professional proposal presentation.
It will guide you through creating logo and branding projects to include in your digital portfolio, showcasing your process, results, and personalized visual identity to stand out to clients and agencies.
Yes, it includes pencil drawing exercises, building typographic skeletons, manual and digital composition, as well as techniques to customize and refine original letters.
Yes, the course teaches how to interpret briefs, research competitors, analyze target markets, and distill brand values into coherent and effective logos.
Adobe Illustrator
No eh terminado él curso, pero hasta el momento es de los mejores cursos que eh visto, ha servido de inspiración para poder diseñar algunas tipografías, y al mismo tiempo para diseñar mis propios logotipos de los cuales me siento muy satisfecha, no dudó que al terminar el curso podré crear aun mejores logotipos :)
una muy buena respuesta a lo que necesitaba para mejorar la presentacion del branding para mi cliente
excelente entendimineto de las letra, siempre me gusto la tipografía, gracias
La primera parte me gustó mucho, especialmente cuando explica el enfoque, la terminología y los principios básicos de la construcción tipográfica.
Encontré, sin embargo, algunas lagunas en la parte dedicada al diseño del logotipo: se habla mucho del proceso, pero poco del propósito final.
En general, es interesante, aunque no me entusiasmó. Puede ser un buen punto de partida para quienes se acercan por primera vez a este mundo.
É um curso que agrega conhecimento técnico e artístico para quem busca ampliar seu conhecimento em design para logos.