Craft Tutorial: The Dos & Don’ts of Floral Design

Learn the keys to achieve and errors to avoid in floral arrangements and accessories, with Violeta Gladstone

Floral stylist Violeta Gladstone is an expert in creating flower stories in the form of: botanical and floral installations, accessories like flower crowns, and styling for advertising. Her clients notably include: Puig, Rembostyling, L’Illa Diagonal, Valmont Barcelona Bridal Week and Ifema.

Flower crowns are increasingly common fashion accessories, and have become a must-have for bold influencers. In this tutorial, Violeta tells you how to create one, and the mistakes to avoid.

Discover her tips in the video.

The Do’s & Don’ts of Floral Design

1. Select your flowers for their durability and strength

Use fresh or dried flowers depending on your occasion. If your crown or arrangement needs to last longer than a few hours, or into the next day, choose dried flowers. They will last longer and avoid considerations like the weather or temperature.

2. Avoid direct sunlight and high temperatures

Direct sunlight is your worst enemy when it comes to fresh or dried flower arrangements. Fresh flowers wilt faster in the sun. And dried flowers can fade after long exposure.

3. Keep fresh flowers well watered
Remember to keep them in water for as long as possible before you start work. Then spray while you’re working.

4. Don’t use contrasting fastenings

Although it may seem unimportant, the fastening you use to attach your arrangements should match your flowers. This avoids any clashes.

5. Do not prepare fresh flower arrangements too far in advance

Plan your time so that you can finish this arrangement as near to the delivery as possible. This helps prevent any sun, heat or dehydration damage.

6. Don’t use too many flowers

As in many aspects of creative work, less can be more. You don’t have to use tonnes of flowers to make a tiara. They can generate a lot of visual noise, and a minimalist touch is more elegant.

Love these tips? Remember, Violeta can teach you the techniques you need to create a floral crown and bring nature into your designs in her online course: Floral Headpiece: Using Flowers to Create Accessories.

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