Nathalie Koutia’s Instagram Reel Dos and Don’ts

Designer and Creative Director Nathalie Koutia is a social media specialist. She gives you her Instagram Reel Do’s and Don’ts and shares her experience.

Instagram Reels stimulates user participation and helps your content reach more people. It allows you to record fun videos with audio, effects and filters lasting up to 30 seconds. You can share Reels videos with your followers in the Feed, and make them available to the entire Insta community by posting them in Explore. Sharing Reels in Explore allows you to become an Instagram content creator, and to reach new, global audiences.

Nathalie Koutia (@nathaliekoutia) is an expert in creating communities. Her social media experience involves developing a strong and consistent brand for events, based on communications that convey confidence. She is currently the Communications Director and Social Media Manager for the OFFF Festival, a prestigious, global, creative event.

Nathalie shares her experience in this video and gives you her 3 Do’s and Don’ts for Instagram Reels. Don’t miss it!

Instagram Reel Do’s and Don’ts

1. Make your content appealing and interactive

Your content must be visually appealing. Use filters to make it look lovelier. Select good audio or use your own. Try not to overkill!

2. Don’t keep things ‘private’

The main objective of Instagram is to reach a bigger audience. If your account is set to private, your content won’t show up in Explore.

3. Use a good background

This is vital, because it’s the first thing users see. Upload a great photo from your camera or choose a good frame from your video.

4. Don’t do advertising

There’s already plenty of advertising on Instagram, so the last thing users want to see is more. Be yourself and create relevant content.

5. Align your shots

If your video is made up of several shots, make sure you remember to align them. Instagram has an alignment button that softens transitions from one shot to the next.

6. Don’t jump on trends that aren’t relevant to your brand

Always give your audience unique and relevant content.

If you loved these tips and want to learn how to create an effective social media plan, don’t miss Nathalie Koutia’s course: Social Media Strategy for Events.

English version by @studiogaunt

You may be interested in:

- Free e-Book Strategy for Social Media Success by Dot Lung.
- 5 Creative Ideas for Instagram Reels.
- Freelance Tutorial: How to Grow Your Audience on Instagram.