Free Download: A Color Theory Guide for Floral Compositions

Find out what a flower color wheel is: a tool used to match colors with harmony and safety with the help of an expert

If you are interested in creating floral designs, you probably know that the success of a composition lies in understanding what each flower communicates with respect to the others, as well as its global meaning. To achieve this understanding there are some concepts that you must know: the use of textures, the sense of heights and depths and, of course, the harmonization of color.

If you want to improve on this last point, you will find very useful a presentation on Color Theory prepared by Juliana Bustillo, creative director and founder of ORA The Floral Agency (@orafloralagency), creator of floral designs for big brands like Carolina Herrera, Cartier, Mont Blanc, H&M and many others.

It is a quick guide that will guide you when choosing a palette and will allow you to combine colors with harmony and safety.

With this guide, you will be able to achieve a better understanding about what a color wheel is, what it is used for, and what is the easiest way to apply it when we work with flowers.

In addition, this document will remind you of the importance of understanding what colors connote and will reveal to you which is the allied flower of an expert like Juliana when it comes to harmonizing all her designs.

Attention! Juliana clarifies that while this color theory guide is a traditional and useful tool, she prefers to encourage creators to follow their own intuition when it comes to combinations. "I like to remind them that these are not rules, but they are just suggestions," she says.

Click on the box below to download a PDF file with Ora The Floral Agency's Color Theory. The .zip file will be on your Downloads folder. Just double click on it to unzip it.

This material will only be available until January 15th, 2021. If after that date you want to consult the material, you can do so by signing up for the Design and Creation of Floral Compositions course in which you will begin your path in the world of flowers by learning the essential techniques for create unique floral designs.

English version by @inuin.

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