Have you ever wondered what the true color of stuff is? American computer developer Alex Beals asked himself this question and decided to create Colorize. The web page can translate any word or phrase of any language into its corresponding color, showing the hex code needed to use it in our designs.
Contrary to most apps or color-related websites on the internet that show us a color palette starting from an image, Colorize extracts pigment from a word or a phrase. To achieve this, the web page does an image search and extracts the most common color of the first 25 results.
At this point, you may be wondering why you would want to know the actual color of things, as you could identify it by looking at something. However, this tool could be useful to anyone unable to translate this pigment to the exact color in the chromatic wheel. It could also serve as inspiration if we cannot add color to an abstract expression or sensation.