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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Lucio Scelso

Lucio Scelso

@thekrustysk8

Córdoba, Argentina

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    Pablo Buratti Pablo Buratti @pabloburatti Illustrator, Storyboard Artist & Concept Artist Madrid, Spain
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    13,263
    • Design
    • Traditional illustration
    • Culpa Mía / My Fault - Storyboards. Traditional illustration, Film, Video, TV, Stor, board, and Film project by Pablo Buratti - 06.14.2023
    • Strange Way of Life - Storyboards & Concept Art. Traditional illustration, Stor, board, Concept Art, and Film project by Pablo Buratti - 05.28.2023
    • Warrior Nun - Storyboards. Traditional illustration, Film, Video, TV, Stor, and board project by Pablo Buratti - 11.30.2022
    • La Alarma (Historias para no dormir T2) - Storyboards. Traditional illustration, Film, Video, TV, Stor, and board project by Pablo Buratti - 11.10.2022
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    María Luque María Luque @mariajluque Buenos Aires, Argentina
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    35,960
    • Traditional illustration
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    • Mi Proyecto del curso: Bordado XL con aguja mágica. Embroider project by María Luque - 10.03.2020
    • Ilustraciones para Lenny Letter. Drawing, and Traditional illustration project by María Luque - 01.23.2018
    • Ilustraciones para Celia B. Drawing, and Traditional illustration project by María Luque - 09.23.2016
    • La mano del pintor. Comic, Drawing, and Traditional illustration project by María Luque - 12.07.2016
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    Giacomo Prestinari Giacomo Prestinari @giacomo_prestinari Madrid, Spain
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    42,182
    • Design
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    • LEVEL - como editar antes del rodaje. Advertising, Film, Video, TV, and VFX project by Giacomo Prestinari - 04.25.2022
    • HERNAN - serie para Amazon Prime. Film, Video, and TV project by Giacomo Prestinari - 10.20.2020
    • VERVA PREMIUM FUEL. Film, Video, TV, Video Editing, Photograph, Post-production, Advertising, Stor, and telling project by Giacomo Prestinari - 04.29.2019
    • TEEKANNE - it's your time. Film, Video, TV, Cop, writing, Photograph, Photograph, Post-production, Advertising, and TV project by Giacomo Prestinari - 11.12.2018
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    Enric Jardí Enric Jardí @enricjardi Diseñador gráfico Barcelona, Spain
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    93,340
    • Graphic Design
    • Branding & Identity
    • The Page Project. Br, ing, Identit, Graphic Design, T, and pograph project by Enric Jardí - 07.27.2018
    • All you need in this life. Br, ing, Identit, Graphic Design, T, and pograph project by Enric Jardí - 07.22.2018
    • Trotacaminos / Trotacamins. Editorial Design, Traditional illustration, T, and pograph project by Enric Jardí - 02.13.2018
    • Pinotxo. Editorial Design, Photograph, T, and pograph project by Enric Jardí - 02.10.2018
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    Oscar Mariné Oscar Mariné @oscarmarine Diseñador Madrid, Spain
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    • Branding & Identity
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    • C Photo - Ivory Press. Design, Editorial Design, and Graphic Design project by Oscar Mariné - 06.01.2015
    • Foster and Partners. Design, Product Design, and Graphic Design project by Oscar Mariné - 05.10.2015
    • Matadero Madrid. Design, Editorial Design, and Graphic Design project by Oscar Mariné - 05.10.2015
    • Zinebi. Festival de Cine Bilbao. Design, Graphic Design, and Events project by Oscar Mariné - 04.30.2015
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    Paco Roca Paco Roca @pacoroca Valencia, Spain
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    15,673
    • Fine Arts
    • El Tesoro del Cisne Negro . Comic project by Paco Roca - 11.28.2018
    • La encrucijada . Comic project by Paco Roca - 12.06.2017
    • Confesiones de un hombre en pijama. Comic project by Paco Roca - 03.19.2017
    • La casa . Comic project by Paco Roca - 11.27.2015
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    Silvio Díaz Labrador Silvio Díaz Labrador @silvio_diaz Diseñador gráfico - Director de arte Barcelona, Spain
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      • CAMALOON Wellcome packs. Traditional illustration, Packaging, Br, ing & Identit project by Silvio Díaz Labrador - 01.01.2022
      • Mi Proyecto del curso: Bases del diseño gráfico para ilustradores. Art Direction, Graphic Design, and Traditional illustration project by Silvio Díaz Labrador - 01.15.2020
      • 36 days of type. Traditional illustration, Vector Illustration, T, and pograph project by Silvio Díaz Labrador - 01.13.2020
      • Scuadra typeface. T, and pograph project by Silvio Díaz Labrador - 01.30.2014
    • Monica Scelso Monica Scelso @monicascelso Taos County, Argentina
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