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    The FedEx logo: the hidden message you probably hadn't noticed
    Latest blog post

    The FedEx logo: the hidden message you probably hadn't noticed

    A brilliant lesson in graphic design with meaning and precision. Looking at the FedEx logo, it may appear, at first glance, to be a clean, modern typographic design. However, this logo holds a visual secret that many overlook: a hidden arrow between the "E" and the "x". This subtle detail is considered one of the most ingenious examples of negative space design, and makes it an essential reference for anyone interested in logo design.

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Laura Palacios

Laura Palacios

@pala_laso

Buenos Aires, Argentina

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Laura Palacios

Soy diseñadora grafica y me gusta mucho trabajar con imagenes e ilustraciones

Courses

  • Online Growth Strategies for Businesses. Marketing, and Business course by Pablo Lascurain

    Online Growth Strategies for Businesses

    A course by Pablo Lascurain

    Marketing, and Business

  • NFT Art for Beginners: Creation & Marketplaces. Marketing, and Business course by Marian Pedroza

    NFT Art for Beginners: Creation & Marketplaces

    A course by Marian Pedroza

    Marketing, and Business

See all their courses

Projects

  • Mi Proyecto del curso: Fotografía profesional para Instagram. Instagram Photograph project by Laura Palacios - 03.24.2020
  • Salidas Fotograficas. Digital Photograph project by Laura Palacios - 03.24.2020
  • fotomontajes. Graphic Design project by Laura Palacios - 03.24.2020
  • SALIDA A LA FACULTAD DE DERECHO. Outdoor Photograph project by Laura Palacios - 03.24.2020

Professional listing

  • Laura Palacios – @pala_laso
    • Design
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    See more...

Schools

  • FADU - Facultad de Arquitectura, Diseño y Urbanismo - UNL

    FADU - Facultad de Arquitectura, Diseño y Urbanismo - UNL

    Santa Fe, Argentina

    2005 - 2016


Joined June 2019
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Recent projects
  • Mi Proyecto del curso: Fotografía profesional para Instagram. Instagram Photograph project by Laura Palacios - 03.24.2020

    Mi Proyecto del curso: Fotografía profesional para Instagram

    pala_laso

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  • Salidas Fotograficas. Digital Photograph project by Laura Palacios - 03.24.2020

    Salidas Fotograficas

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