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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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mike-est10

mike-est10

@mike-est10

Madrid, Spain

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    Welcome Tomorrow Welcome Tomorrow @welcome_tomorrow París, France
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    17,645
    • Branding & Identity
    • Copywriting
    • Lancement de Marcelle Ruth Cancer Center en marketing digital. Digital Marketing project by Welcome Tomorrow - 10.11.2022
    • Développement de la stratégie d'acquisition B2C de MyConnecting. Growth Marketing, Facebook Marketing, Content Marketing, and Digital Marketing project by Welcome Tomorrow - 04.26.2022
    • Développement de la stratégie d'acquisition de Sparkle. Growth Marketing, Facebook Marketing, YouTube Marketing, Instagram Marketing, Mobile Marketing, and Digital Marketing project by Welcome Tomorrow - 07.05.2022
    • Refonte de la stratégie marketing digital d'Oxbow. Digital Marketing, Facebook Marketing, Instagram Marketing, YouTube Marketing, and Growth Marketing project by Welcome Tomorrow - 07.05.2022
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    Rocio Carvajal Rocio Carvajal @rocio_carvajal Fundadora de The Maker Group, agencia multidisciplinaria que utiliza el poder del eCommerce para elevar marcas London, United Kingdom
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    66,884
    • Design
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    • Sargasso & Grey - Shopify Build & Design. Programming project by Rocio Carvajal - 09.30.2019
    • Shell Shop Central - Bespoke Build & Design. Programming project by Rocio Carvajal - 07.23.2019
    • Love Writing Co - Shopify Build & Design. Programming project by Rocio Carvajal - 09.20.2019
    • Nimble - Shopify Build & Design. Programming project by Rocio Carvajal - 09.20.2019
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    Víctor Mollá Víctor Mollá @victormolla14 Valencia, Spain
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    73,201
      • Prompt: Artículo SEO Totalmente Optimizado. Marketing, SEO, and Artificial Intelligence project by Víctor Mollá - 09.01.2023
      • Prompt: Estrategia de contenidos 5-3-2. Marketing, Social Media, and Artificial Intelligence project by Víctor Mollá - 09.01.2023
      • Prompt: Estrategia de Palabras Clave. Marketing, and Artificial Intelligence project by Víctor Mollá - 09.01.2023
      • www.victormolla.com. Programming project by Víctor Mollá - 01.01.2012
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      Konstantinos Synodinos Konstantinos Synodinos @simplydigital Greece
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      6,998
      • Photography
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      • SIMPLY DIGITAL. Digital Marketing, Marketing, and Artificial Intelligence project by Konstantinos Synodinos - 09.06.2024
      • CHAMPIONSID COM. Marketing, Advertising, Br, ing, Identit, and Social Media project by Konstantinos Synodinos - 09.06.2024
      • John Walker Voyager. Marketing project by Konstantinos Synodinos - 09.06.2024
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      Laura Knoops Laura Knoops @knoops Berlin, Germany
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      1,142
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      • Carnets de Port. Editorial Design project by Laura Knoops - 02.14.2023
      • SCHAU Gallery. Web Design project by Laura Knoops - 02.14.2023
      • rock-paper.... Br, ing & Identit project by Laura Knoops - 02.14.2023
      • Maison Michel. UX / UI, Br, ing, Identit, Photograph, Post-production, Creative Consulting, and Art Direction project by Laura Knoops - 02.14.2023
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      Mirko Santangelo Mirko Santangelo @mirkosantangelo Creative Director, Designer, Figma Community Advocate New York, United States
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      25,516
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      • Visual Expressions. Graphic Design, T, pograph, Creativit, and 3D project by Mirko Santangelo - 12.14.2023
      • The F-Suite. UX / UI, Web Design, and Art Direction project by Mirko Santangelo - 12.14.2023
      • Substance. UX / UI, Web Design, and Art Direction project by Mirko Santangelo - 12.14.2023
      • Social House. UX / UI, Web Design, and Art Direction project by Mirko Santangelo - 12.14.2023
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      Andrea Jelic Andrea Jelic @andrea1jelic Zagreb, Croatia
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      11,113
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      • My project in Portfolio Design with Figma: Self-Promotion for Creatives course. Design, Creative Consulting, Marketing, Creativit, and Portfolio Development project by Andrea Jelic - 11.24.2021
      • Interior Design Website. Design, Web Design, T, and pograph project by Andrea Jelic - 09.29.2021
      • Fashion Editorial Design Exploration. Design, Web Design, T, and pograph project by Andrea Jelic - 09.29.2021
      • Hypebeast Poster Exploration. Design, Web Design, and Poster Design project by Andrea Jelic - 09.29.2021
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      Ethan Parry Ethan Parry @ethanparry Barcelona, Spain
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      50,209
      • Design
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      Joseph Navarro Joseph Navarro @josephnavarrom Diseñador Gráfico Especializado en Branding Curridabat, Costa Rica
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      1,333
      • Branding & Identity
      • Raine´s Rub Brand & Labels. Art Direction, Br, ing, Identit, and 3D project by Joseph Navarro - 04.04.2022
      • Klio Identidad Visual . Art Direction, Br, ing, Identit & Interior Design project by Joseph Navarro - 03.27.2022
      • InmoCapital. Br, ing, Identit, Motion Graphics, and Architecture project by Joseph Navarro - 03.27.2022
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      Pánico Estudio Pánico Estudio @panico_estudio Saratoga, Ecuador
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      5,451
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      • Restyling Pedidos Ya Latam. Design, Br, ing, Identit, and Motion Graphics project by Pánico Estudio - 05.25.2023
      • My course project: Simple and effective visual identity design. Design, Br, ing, Identit, Graphic Design, Logo Design, T, pograph, and Design project by Pánico Estudio - 06.29.2022
      • Holke 79. Design, Br, ing & Identit project by Pánico Estudio - 03.04.2022
      • Public Analog. Design, Br, ing, Identit, and Web Design project by Pánico Estudio - 03.04.2022
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      David Espinosa David Espinosa @david_espinosa Diseñador Gráfico Bucaramanga, Colombia
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      49,880
      • Branding & Identity
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      • Face Logos. Traditional illustration, Br, ing, Identit, and Graphic Design project by David Espinosa - 08.09.2021
      • Vioty Ice Cream . Br, ing, Identit, Packaging, 3D Design, and Graphic Design project by David Espinosa - 06.28.2021
      • HÉBANO - BUSINESS CARD  . 3D, Br, ing, Identit, and Design project by David Espinosa - 04.23.2021
      • VIKOBA - BUSINESS CARD. Br, ing & Identit project by David Espinosa - 12.01.2020
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      Gilian Gomes Gilian Gomes @giliangomes Porto Alegre, Brazil
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      124,257
      • Design
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      • NINNO REGULAR. Design, Graphic Design, T, pograph, T, pograph, and Design project by Gilian Gomes - 05.08.2022
      • Enjoei. Br, ing, Identit, Design, Logo Design, and Graphic Design project by Gilian Gomes - 07.19.2020
      • Jungle. Br, ing, Identit, Design, Logo Design, Graphic Design, and Packaging project by Gilian Gomes - 07.19.2020
      • Casa Aveiro. Br, ing, Identit, Design, Logo Design, Graphic Design, T, and pograph project by Gilian Gomes - 07.19.2020
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      Guillaume (Atelier Paolo) Guillaume (Atelier Paolo) @atelierpaolo Burdeos, France
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      24,968
        • Last Projects / Tufting. Arts, Crafts, Design, and Fiber Arts project by Guillaume (Atelier Paolo) - 07.28.2024
        • Derniers Projets Tufting. Arts, and Crafts project by Guillaume (Atelier Paolo) - 04.12.2023
        • Les finitions. Arts, Crafts, and Decoration project by Guillaume (Atelier Paolo) - 09.16.2021
        • Mon atelier. Arts, Crafts, and Decoration project by Guillaume (Atelier Paolo) - 09.16.2021
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        MODIK MODIK @modik Motion & Animation Madrid, Spain
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        • Design
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        • Alain Affelou. Blue Block. Animation, 2D Animation, 3D Animation, and Motion Graphics project by MODIK - 01.02.2019
        • SASM Foundation. Motion 2D. 2D Animation, Film, Video, TV, and Motion Graphics project by MODIK - 01.01.2019
        • Viesgo. Your Online Office / Motion. Animation, Traditional illustration, Motion Graphics, and Video project by MODIK - 03.12.2017
        • National Golf Center / Motion. Animation, Art Direction, Traditional illustration, Infographics, and Motion Graphics project by MODIK - 02.28.2017
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        Quique Ollervides Quique Ollervides @quique_ollervides Acomodador de tintas y pixeles Mexico City, Mexico
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        126,801
        • Design
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        • LOGOS. Graphic Design project by Quique Ollervides - 10.17.2016
        • GIG POSTERS 03 (music and other posters). Graphic Design, Traditional illustration, and Screen Printing project by Quique Ollervides - 10.17.2016
        • GIG POSTERS 02 (carteles/posters/afiches para la música). Graphic Design, Traditional illustration, and Screen Printing project by Quique Ollervides - 03.12.2015
        • GIG POSTERS 01 (carteles/posters/afiches para la música). Graphic Design, Traditional illustration, and Screen Printing project by Quique Ollervides - 03.12.2013
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