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    Colors that tell stories: the psychology of color in illustration
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    Colors that tell stories: the psychology of color in illustration

    Color as an emotional and narrative language in illustration. 1. Introduction 2. The same character can transmit sweetness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Maria Vitienes
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Maria Vitienes

@maria93_avl

Santo Domingo, Dominican Republic

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    Jayshree Viswanathan Jayshree Viswanathan @jayshreeviswanathan Associate Creative Director / Copywriter Vancouver, Canada
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    • Battersea - No Less Loved. Advertising, Film, Video, TV, Cop, and writing project by Jayshree Viswanathan - 10.10.2022
    • BMW - Inspired By Rudolph. Advertising, Cop, writing, and Design project by Jayshree Viswanathan - 10.10.2022
    • NS&I - The Power Of Savings. Cop, writing, Advertising, and Design project by Jayshree Viswanathan - 10.10.2022
    • Barnardo's - Believe In Me. Advertising, Cop, writing, Film, Video, and TV project by Jayshree Viswanathan - 10.10.2022
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    Linus Lohoff Linus Lohoff @linus_lohoff Barcelona, Spain
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    • UHN Toronto Hospital Tunnels Beautification. Interior Architecture, Design, Traditional illustration, and Architectural Illustration project by Linus Lohoff - 01.18.2023
    • Chega de Saudade "No more blues". Traditional illustration, T, and pograph project by Linus Lohoff - 03.25.2021
    • Business cards for Art Director & Set Designer Gina Mills Tossas. Art Direction, Graphic Design, and Traditional illustration project by Linus Lohoff - 11.10.2018
    • Business cards for Cinematographer Daniel Álvarez Pérez. Art Direction, Graphic Design, and Traditional illustration project by Linus Lohoff - 10.14.2020
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    Carla Gonzalez Carla Gonzalez @carlagoon Copywriter Barcelona, Spain
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    • LANZAMIENTO AGUA DE MORITZ. Cop, writing, Creativit, and Advertising project by Carla Gonzalez - 08.27.2020
    • POSTERS BY PARLEM. Cop, and writing project by Carla Gonzalez - 08.27.2020
    • SAN MIGUEL EXPLORERS. Creativit, and Advertising project by Carla Gonzalez - 08.27.2020
    • APPÉTIT BY TELEFONICA. Br, ing & Identit project by Carla Gonzalez - 08.27.2020
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    Reneé Bibby Reneé Bibby @rmbibby Tucson, United States
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    • Dabbling in Paper Collage. Arts, and Crafts project by Reneé Bibby - 04.25.2022
    • Some Healthy Competition. Fiction Writing, Writing, and Creative Writing project by Reneé Bibby - 01.19.2022
    • Than All the Treasures. Writing, Fiction Writing, and Creative Writing project by Reneé Bibby - 01.18.2022
    • 100 Rejections a Year (Still Working). Writing, Creative Writing, and Fiction Writing project by Reneé Bibby - 01.17.2022
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    HUMAN HUMAN @human_ Mexico City, Mexico
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    • Door No. 04. Design, Photograph, Art Direction, Br, ing, Identit, Graphic Design, Photograph, Post-production, T, pograph, and Logo Design project by HUMAN - 11.26.2021
    • D&N. Design, Photograph, Art Direction, Br, ing, Identit, Editorial Design, Graphic Design, Packaging, Product Design, Set Design, Audiovisual Production, Logo Design, Product Photograph, and Photographic Lighting project by HUMAN - 11.25.2021
    • Centinela Cocktails. Design, 3D, Br, ing, Identit, Art Direction, Graphic Design, Packaging, Product Design, Creativit, 3D Modeling, T, and pograph project by HUMAN - 11.25.2021
    • Chateau Yaldara. Br, ing, Identit, Photograph, Art Direction, Graphic Design, Packaging, T, pograph, Editorial Design, Product Photograph, Photo Retouching, and Screen Printing project by HUMAN - 11.25.2021
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