Content Marketing for Social Media
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Learn to create a content strategy for your brand step by step
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Archetype-Based Branding Strategies
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Learn to combine engaging concepts with powerful archetypes to build strong brands that connect with the public
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Strategies for Brand Storytelling
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Learn copywriting techniques to convey a brand’s personality, values, vision, and voice
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Creative Direction: Use Storytelling to Pitch and Sell Ideas
A course by Ray Smiling
Learn how to generate, pitch, and sell powerful ideas that help brands build connections with their audience
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Storytelling for Brands
A course by Claudio Seguel
Learn to build stories that resonate with your audience and convey your brand values
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Writing Techniques: Define Your Brand
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Learn how to create a story that defines and communicates powerful, positive brand values and actions
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Social Media Analytics for Beginners
A course by Beatrice Oppici
Learn how to interpret the metrics of your platforms and create strategies that drive your brand
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Google Analytics: Introduction to Data Analysis
A course by Ricardo Tayar López
Learn to use the industry-leading tool to track your business metrics and improve your strategies, sales, and conversions
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UX Writing for Beginners
A course by Pedro Quintino
Shape your user experience by exploring voice and tone, inclusivity, accessibility, and content organization while building a UX writing portfolio
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Introduction to Digital Product Management
A course by Irene Prieto y María Granadino
Learn how to become a product manager, and specialize in managing digital products using agile methods and long-term strategies for success
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