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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Kim Durocher

Kim Durocher

@kimdurocher_art

Montreal, Canada

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    Julie Mellan Julie Mellan @julie_mellan Lyon, France
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    36,102
      • L'année du tigre. Traditional illustration, Children's Illustration, and Watercolor Painting project by Julie Mellan - 03.07.2022
      • The Festival of Lights. Traditional illustration, Children's Illustration, and Watercolor Painting project by Julie Mellan - 12.22.2020
      • Bedtime Story. Traditional illustration, Children's Illustration, and Watercolor Painting project by Julie Mellan - 03.04.2022
      • Promener sa tortue. Traditional illustration, Children's Illustration, and Watercolor Painting project by Julie Mellan - 03.04.2022
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      Ana Pavez Ana Pavez @anapavez Tulsa, Chile
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      4,594
        • Explora tu mundo natural. Writing, Design, and Children's Illustration project by Ana Pavez - 06.05.2021
        • El insólito viaje de Jemmy Button. Writing, and Children's Illustration project by Ana Pavez - 06.05.2021
        • Popol Vuh: una animación y un libro ilustrado. Writing, and Children's Illustration project by Ana Pavez - 06.05.2021
        • Darwin, un viaje al fin del mundo. Writing, and Children's Illustration project by Ana Pavez - 06.05.2021
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        Domestika Domestika @domestika Berkeley, United States
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        2,183,633
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          Alexandra Finkeldey Alexandra Finkeldey @scatterbee Illustrator Kingston, Canada
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          660
          • Design
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          • Cottage Life Magazine - Editorial Illustration about Chipmunks (2022). Editorial Illustration, Traditional illustration, Digital Illustration, Digital Drawing, Stor, telling, and Children's Illustration project by Alexandra Finkeldey - 11.20.2022
          • David Suzuki Foundation - Holiday Card Fundraising Campaign 2022. Design, Traditional illustration, Digital Illustration, Digital Painting, Digital Drawing, Editorial Illustration, Stor, and telling project by Alexandra Finkeldey - 11.17.2022
          • Sticker Design for Moo Shu Ice Cream (Ice Cream Shop in Ottawa, Canada), 2022. Traditional illustration, Digital Illustration, Product Design, Digital Drawing, Packaging, Br, ing & Identit project by Alexandra Finkeldey - 12.12.2022
          • When The Storks Came Home (2022) by Isabella Tree. Traditional illustration, Picturebook, Children's Illustration, Digital Drawing, Digital Painting, Digital Illustration, Naturalistic Illustration, Stor, telling, Children's Literature, and Character Design project by Alexandra Finkeldey - 09.22.2022
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          Sorie Kim Sorie Kim @soriekim Los Angeles, United States
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          203,118
          • Design
          • Game Development
          • 30 Day Challenge . Ink Illustration project by Sorie Kim - 04.29.2021
          • Demos. Design, and Drawing project by Sorie Kim - 01.20.2021
          • Sketchbook. Drawing project by Sorie Kim - 01.20.2021
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          Adolfo Serra Adolfo Serra @adolfoserra Ilustrador Madrid, Spain
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          577,413
          • Traditional illustration
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          • Shelter and Wings Sheet. Traditional illustration, Art Direction, Arts, Crafts, Editorial Design, Graphic Design, Painting, Collage, Creativit, Pencil Drawing, Drawing, Digital Illustration, Realistic Drawing, Artistic Drawing, Children's Illustration, Acr, lic Painting, Digital Drawing, Digital Painting, Ink Illustration, Editorial Illustration, Children's Literature, and Decorative Painting project by Adolfo Serra - 12.22.2022
          • Libretas Notebooks Redonda Shop. Traditional illustration, Design, Art Direction, Br, ing, Identit, Arts, Crafts, Editorial Design, Fine Arts, Graphic Design, Packaging, Painting, Product Design, Creativit, Pencil Drawing, Drawing, Digital Illustration, Watercolor Painting, Realistic Drawing, Artistic Drawing, Bookbinding, Children's Illustration, Acr, lic Painting, Creating with Kids, Digital Drawing, Digital Painting, Color Theor, Editorial Illustration, Naturalistic Illustration, Gouache Painting, Floral, and Plant Design project by Adolfo Serra - 12.01.2022
          • ArticketBcn. Art Passport.. Traditional illustration, Advertising, Art Direction, Editorial Design, Fine Arts, Graphic Design, Marketing, Painting, Sketching, Creativit, Pencil Drawing, Drawing, Poster Design, Digital Illustration, Watercolor Painting, Artistic Drawing, Children's Illustration, Digital Design, Communication, Digital Drawing, Digital Painting, Ink Illustration, Color Theor, and Editorial Illustration project by Adolfo Serra - 09.12.2022
          • Walden. Thoreau. Traditional illustration, Art Direction, Editorial Design, Fine Arts, Graphic Design, Creativit, Drawing, Digital Illustration, Artistic Drawing, Ink Illustration, and Editorial Illustration project by Adolfo Serra - 02.09.2022
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          Marissa Valdez Marissa Valdez @marissaarts Children's Book Illustrator and Author Birmingham, United Kingdom
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          12,727
          • Design
          • Branding & Identity
          • Francis-stein - Portfolio Piece. Traditional illustration, and Children's Illustration project by Marissa Valdez - 01.03.2022
          • Gnomes!. Traditional illustration, and Children's Illustration project by Marissa Valdez - 01.03.2022
          • Hedgehogs in Underwear. Traditional illustration, and Children's Illustration project by Marissa Valdez - 01.03.2022
          • Jeremy the Unicorn Boy - Portfolio Piece. Traditional illustration, and Children's Illustration project by Marissa Valdez - 01.03.2022
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          Valentina Toro Valentina Toro @valentinatorog Ilustradora y escritora Medellín, Colombia
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          54,568
          • Traditional illustration
          • Drawing
          • Mi Proyecto del curso: Creación de personajes para historias ilustradas. Traditional illustration, Character Design, Editorial Design, Writing, Drawing, Stor, board, Children's Illustration, and Narrative project by Valentina Toro - 09.08.2021
          • Exploraciones ll. Traditional illustration project by Valentina Toro - 09.07.2021
          • Exploraciones. Traditional illustration project by Valentina Toro - 09.07.2021
          • My monster and I. Traditional illustration, and Writing project by Valentina Toro - 09.14.2019
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          Julia Yus Julia Yus @paperjulia Ingeniera del papel Madrid, Spain
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          11,594
          • Paper Craft
          • Graphic Design
          • My course project: Creating pop-up cards for beginners. Traditional illustration, Arts, Crafts, Events, Paper Craft, Stationer, and Design project by Julia Yus - 10.10.2023
          • itousa x julia yus | Pop up card. Traditional illustration, and Paper Craft project by Julia Yus - 12.12.2022
          • Handy Sisters | Branding Redesign . Design, Br, ing & Identit project by Julia Yus - 04.02.2020
          • Protecting space | Paper dioramas. Traditional illustration, and Paper Craft project by Julia Yus - 01.04.2019
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          Pin Tam Pon Pin Tam Pon @pintampon Barcelona, Spain
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          5,393
          • Toy Design
          • Screen Printing
          • Aleatorium Workshop. Drawing, To, Design, Education, Events, and Traditional illustration project by Pin Tam Pon - 10.30.2016
          • Pin Tam Pon stamp pack. Art Direction, To, and Design project by Pin Tam Pon - 05.01.2015
          • Book What do you see?. Art Direction, Editorial Design, Graphic Design, and Traditional illustration project by Pin Tam Pon - 11.01.2017
          • Libro ¡Tris,Tras!. Creativit, Drawing, Art Direction, Editorial Design, Fine-Art Photograph, and Children's Illustration project by Pin Tam Pon - 11.15.2018
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          Sarah King Sarah King @sarahkingart Tofino, Canada
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          5,937
          • Design
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          • My project in Hand-Drawn Typographic Portrait course. Traditional illustration, T, and pograph project by Sarah King - 05.25.2020
          • Manor House. Design, Traditional illustration, Screen Printing, T, and pograph project by Sarah King - 04.19.2013
          • Coast Mountain Culture. Editorial Design, Traditional illustration, T, and pograph project by Sarah King - 05.15.2019
          • Cover illustration and typography for Adventures in Human Being by Gavin Francis. Traditional illustration, T, and pograph project by Sarah King - 07.11.2017
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          Géraldine Dormoy Géraldine Dormoy @geraldinedormoy Montélimar, France
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          2,612
          • Photography
          • Instagram Photography
          • Journaliste pour le magazine Marie-Claire. Writing project by Géraldine Dormoy - 07.05.2022
          • Livre Un cancer pas si grave. Writing project by Géraldine Dormoy - 07.05.2022
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          Flora Jamieson Flora Jamieson @fmjstainedglass Stained Glass Artist Bridport, United Kingdom
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          7,037
          • Design
          • Traditional illustration
          • Geese and Fish Tessellated Stained Glass Window. Interior Decoration project by Flora Jamieson - 04.05.2022
          • My project for course: Stained-Glass Art: Explore the Leaded Technique. Accessor, Design, Arts, Crafts, Decoration, and DIY project by Flora Jamieson - 03.16.2022
          • Park Life Stained Glass Window. Interior Decoration project by Flora Jamieson - 12.07.2021
          • Wedding Bouquet Stained Glass Window. Interior Decoration project by Flora Jamieson - 12.07.2021
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          Jarod Crews Jarod Crews @cellardoortrades Savannah, United States
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          10,975
          • Design
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          • Shoreline Postcard. Fine Arts project by Jarod Crews - 07.31.2021
          • The Giver. Fine Arts project by Jarod Crews - 07.31.2021
          • Dusk & Dawn. Fine Arts project by Jarod Crews - 07.31.2021
          • Wild Skies. Fine Arts project by Jarod Crews - 07.31.2021
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          Silvia Hijano Coullaut (Libracos) Silvia Hijano Coullaut (Libracos) @silvia_libracos Madrid, Spain
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          158,950
            • MADRID OF BOOKS - Pop-up book-game. Traditional illustration, Arts, Crafts, Drawing, Graphic Design, Fine Arts, DIY, Design, Character Design, Marketing, Narrative, Stor, telling, Creativit, Writing, Editorial Design, and Creative Writing project by Silvia Hijano Coullaut (Libracos) - 05.24.2025
            • Creating children's pop-up books / THE FISH THAT WANTED TO BE A SINGER. Arts, Crafts, Editorial Design, Paper Craft, Bookbinding, Creating with Kids, and Children's Literature project by Silvia Hijano Coullaut (Libracos) - 04.15.2023
            • OPEN ME! - Book house / pop up. Advertising, Photograph, Design, Traditional illustration, 3D, Architecture, Editorial Design, Graphic Design, Marketing, Product Design, and Bookbinding project by Silvia Hijano Coullaut (Libracos) - 12.07.2022
            • Secretos que guardan secretos- Libro en dimensión historia del pop up. Arts, Crafts, Design, Traditional illustration, Graphic Design, Interactive Design, and Bookbinding project by Silvia Hijano Coullaut (Libracos) - 03.14.2022
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            Paz Tamburrini Paz Tamburrini @paztamburrini Ilustración Buenos Aires, Argentina
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            8,056
            • Design
            • Traditional illustration
            • Wallpaper installation for Deco Cést Moi home. Fine Arts project by Paz Tamburrini - 03.03.2017
            • Tres trucos - Editorial Edelvives. Children's Illustration project by Paz Tamburrini - 03.02.2018
            • Diorama gigante. Paper Craft project by Paz Tamburrini - 01.02.2020
            • Despertar a los gigantes. Collage, Traditional illustration, Children's Illustration, and Paper Craft project by Paz Tamburrini - 11.21.2020
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            Karishma Chugani Karishma Chugani @karishma_chugani Creative coach / teacher Madrid, Spain
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            50,914
              • My project in Inside a Creative Notebook: Explore Your Illustration Process course. Traditional illustration, Sketching, Creativit, Drawing, Watercolor Painting, Children's Illustration, Sketchbook, and Gouache Painting project by Karishma Chugani - 06.29.2021
              • The Little Red Riding Hood. Children's Illustration, Editorial Design, Editorial Illustration, Paper Craft, Stor, board, Stor, and telling project by Karishma Chugani - 01.25.2021
              • Wild Women Paper Cuts. Fine Arts, Traditional illustration, and Paper Craft project by Karishma Chugani - 12.09.2020
              • Le Chocolat des Françcais x Instagram. Traditional illustration, Packaging, and Product Design project by Karishma Chugani - 10.15.2020
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              Katy Biele Katy Biele @katybiele Artista textil y pintora Victoria, Canada
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              18,691
              • Branding & Identity
              • Creative Consulting
              • Bordados en sweater para la marca Declarative Label de Seattle, USA.. Embroider project by Katy Biele - 01.01.2019
              • Pinturas y dibujos bordados en ropa. Embroider project by Katy Biele - 11.03.2018
              • Khadi Project, Bikaner, India, 2015. Embroider project by Katy Biele - 03.02.2015
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              Ofelia & Antelmo Ofelia & Antelmo @ofeliayantelmo Mexico City, Mexico
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              92,775
              • Design
              • Branding & Identity
              • Vería /2014/ Proyecto que hice en la universidad CENTRO con el que me inicié en el bordado a mano. Se presentó en el Premiere Vision de São Paulo y su versión en organdí blanco en la CDMX en el museo Franz mayer dentro del festival ASVOF. . Arts, Crafts, Embroider, and Fashion Design project by Ofelia & Antelmo - 10.09.2014
              • Memorias Bordadas/ Proyecto realizado con el apoyo de la beca de Jóvenes Creadores del FONCA 2018- 2019/ Fotografías tomadas en distintas playas de México dictan un camino de colores y texturas para su traducción al textil. . Fine Arts, Embroider, Photograph, Arts, Crafts, Textile D, and eing project by Ofelia & Antelmo - 10.22.2019
              • Wearable Art / Handcrafted, reversible, one-size-fits-all garments. Hand-embroidered with the help of urban artisans. . Arts, Crafts, and Embroider project by Ofelia & Antelmo - 10.22.2019
              • Textile art / hand-embroidered textile canvases . Arts, Crafts, Fine Arts, and Embroider project by Ofelia & Antelmo - 10.22.2019
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              Gimena Romero Gimena Romero @gimenaromero Mexico City, Mexico
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              185,989
              • Photography
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              • Mi Proyecto del curso: Bordado contemporáneo con puntos tradicionales mexicanos. Arts, Crafts, Embroider, Fiber Arts, and Textile Design project by Gimena Romero - 04.21.2022
              • Spring Spell. Fine Arts, and Embroider project by Gimena Romero - 04.13.2019
              • Conjuro de Hilo. Fine Arts, and Embroider project by Gimena Romero - 04.13.2019
              • Sampler de pájaro. Fine Arts, and Embroider project by Gimena Romero - 05.07.2019
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              Briony Machin Briony Machin @brionymachin Liverpool, United Kingdom
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              5,485
              • Photography
              • Film, Video & TV
              • Mosaic Door Numbers. Arts, and Crafts project by Briony Machin - 07.14.2022
              • Welcome Sign . Arts, and Crafts project by Briony Machin - 07.14.2022
              • Mosaics Inspired by Jumpers . Arts, and Crafts project by Briony Machin - 07.14.2022
              • Phone Case Collaboration. Botanical Illustration project by Briony Machin - 07.14.2022
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              Clara Graziolino Clara Graziolino @claragraziolino ceramic artist Turin, Italy
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              25,959
              • Design
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              • Kintsugi with oro a ras. Ceramics project by Clara Graziolino - 06.11.2020
              • Kintsugi with gold embossing. Ceramics project by Clara Graziolino - 06.06.2020
              • ceramica utilitaria. Ceramics project by Clara Graziolino - 05.26.2020
              • escultura. Ceramics project by Clara Graziolino - 05.26.2020
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              Cécile Metzger Cécile Metzger @cecile_metzger Illustratrice Belfort, France
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              6,023
              • Traditional illustration
              • Création d’aquarelles délicates pour l’illustration narrative - Projet final. Traditional illustration, Watercolor Painting, and Children's Illustration project by Cécile Metzger - 10.14.2021
              • L'ours transparent - Album jeunesse. Traditional illustration project by Cécile Metzger - 10.07.2018
              • Faire-parts de naissance. Traditional illustration project by Cécile Metzger - 11.18.2019
              • Collection de motifs pour FIGO. Traditional illustration project by Cécile Metzger - 09.04.2019
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              Catarina Sobral Catarina Sobral @catarina_sobral Illustrator Lisbon, Portugal
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              8,848
              • Traditional illustration
              • Digital Illustration
              • Editorial: analogue + digital. Traditional illustration, Digital Illustration, and Children's Illustration project by Catarina Sobral - 06.30.2014
              • Editorial: digital collage. Collage, Traditional illustration, and Children's Illustration project by Catarina Sobral - 12.30.2016
              • A Sereia e os Gigantes. Traditional illustration, Children's Illustration, and Narrative project by Catarina Sobral - 01.30.2015
              • Achimpa. Traditional illustration, Children's Illustration, and Narrative project by Catarina Sobral - 08.30.2012
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              Gary Drostle Gary Drostle @garydrostle London, United Kingdom
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              21,826
              • Arts & Crafts
              • Drawing
              • My project in Introduction to Mosaic Artwork course. Arts, Crafts, Furniture Design, Making, Decoration, Ceramics, and DIY project by Gary Drostle - 05.21.2021
              • Trompe L'oeil Fishpond Mosaic. Arts, and Crafts project by Gary Drostle - 06.26.1996
              • A Walk Along The California Seashore - Mosaic Trail . Arts, and Crafts project by Gary Drostle - 02.26.2015
              • Movement & Vitality - Floor Mosaic. Arts, and Crafts project by Gary Drostle - 04.26.2010
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              Sandra Apperloo Sandra Apperloo @thepotteryparade Utrecht, Netherlands
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              10,033
              • Design
              • Branding & Identity
              • New project: Lucky Potatoes. Ceramics project by Sandra Apperloo - 01.11.2022
              • From Pinch Pot to Flower Vase. Design, Ceramics, Traditional illustration, Painting, and Sculpture project by Sandra Apperloo - 11.05.2021
              • New Hand Built Vases. Ceramics, Character Design, Design, Painting, and Sculpture project by Sandra Apperloo - 03.05.2021
              • New Sculptures . Ceramics, Character Design, Design, Painting, and Sculpture project by Sandra Apperloo - 01.07.2021
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              Pepa Espinoza Pepa Espinoza @espinoza_mariajose Tulsa, Chile
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              16,170
              • Ceramics
              • Traditional illustration
              • Adornos de Navidad 2021. Ceramics, Traditional illustration, and Design project by Pepa Espinoza - 12.01.2021
              • Geometría Ceramic Vases. Ceramics, Traditional illustration, and Design project by Pepa Espinoza - 11.27.2021
              • Ceramic Vases. Ceramics, Design, and Traditional illustration project by Pepa Espinoza - 01.06.2021
              • EDEN Collection . Ceramics, Design, and Traditional illustration project by Pepa Espinoza - 12.16.2020
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              Julieta Álvarez Julieta Álvarez @julieta_alvarez Artista Madrid, Spain
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              18,900
              • Jewelry Design
              • Fashion Design
              • Georgia, my new collection!!. Arts, Crafts, Jewelr, Design, and Design project by Julieta Álvarez - 05.18.2021
              • Designing collections for Lladró!. Jewelr, Design, Ceramics, Accessor, Design, and Fashion Design project by Julieta Álvarez - 06.29.2020
              • Sculpture. Sculpture project by Julieta Álvarez - 07.08.2019
              • Jewelry collections . Jewelr, and Design project by Julieta Álvarez - 07.08.2019
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