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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Jürgen Eckey
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Jürgen Eckey

@juergen_eckey

Brooksville, Taiwan

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    Valentina Toro Valentina Toro @valentinatorog Ilustradora y escritora Medellín, Colombia
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    • Traditional illustration
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    • Mi Proyecto del curso: Creación de personajes para historias ilustradas. Traditional illustration, Character Design, Editorial Design, Writing, Drawing, Stor, board, Children's Illustration, and Narrative project by Valentina Toro - 09.08.2021
    • Exploraciones ll. Traditional illustration project by Valentina Toro - 09.07.2021
    • Exploraciones. Traditional illustration project by Valentina Toro - 09.07.2021
    • My monster and I. Traditional illustration, and Writing project by Valentina Toro - 09.14.2019
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    Maru Godas Maru Godas @marugodas Artista visual Barcelona, Spain
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    • Traditional illustration
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    • My course project: Sketchbook design and binding. Traditional illustration, Arts, Crafts, Bookbinding, DIY, and Sketchbook project by Maru Godas - 10.24.2022
    • My Course Project: Nature with Acrylic Paint: From Notebook to Canvas . Traditional illustration, Painting, Acr, lic Painting, and Sketchbook project by Maru Godas - 07.26.2021
    • Fashion & Arts Magazine. El mundo gira. Traditional illustration, and Gouache Painting project by Maru Godas - 12.22.2020
    • Paint Your World: Gouache Sketchbook. Street Art, and Traditional illustration project by Maru Godas - 11.29.2020
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    Sergio Bleda Sergio Bleda @sergibleda Valencia, Spain
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    • Traditional illustration
    • NSA T1 . Comic project by Sergio Bleda - 10.30.2017
    • Five passionate stories. Illustrated book.. Traditional illustration project by Sergio Bleda - 10.30.2017
    • Automne. Traditional illustration project by Sergio Bleda - 10.02.2017
    • Dolls Killer . Comic project by Sergio Bleda - 08.31.2017
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    Alberto Chimal Alberto Chimal @albertochimal Escritor y profesor de escritura creativa Mexico City, Mexico
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    • Batman: El Mundo. Comic, Writing, and Script project by Alberto Chimal - 09.05.2021
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    • 7:19: La hora del temblor. Writing, and Script project by Alberto Chimal - 09.19.2016
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    Alex Hillkurtz Alex Hillkurtz @alexhillkurtzart París, France
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    • Design
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    • Some of my latest paintings.... Traditional illustration, Architecture, Fine Arts, L, scape Architecture, Painting, Sketching, and Watercolor Painting project by Alex Hillkurtz - 05.16.2022
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    Karishma Chugani Karishma Chugani @karishma_chugani Creative coach / teacher Madrid, Spain
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      • My project in Inside a Creative Notebook: Explore Your Illustration Process course. Traditional illustration, Sketching, Creativit, Drawing, Watercolor Painting, Children's Illustration, Sketchbook, and Gouache Painting project by Karishma Chugani - 06.29.2021
      • The Little Red Riding Hood. Children's Illustration, Editorial Design, Editorial Illustration, Paper Craft, Stor, board, Stor, and telling project by Karishma Chugani - 01.25.2021
      • Wild Women Paper Cuts. Fine Arts, Traditional illustration, and Paper Craft project by Karishma Chugani - 12.09.2020
      • Le Chocolat des Françcais x Instagram. Traditional illustration, Packaging, and Product Design project by Karishma Chugani - 10.15.2020
    • Olesya Plusheroid Olesya Plusheroid @plusheroid Digital designer, paper artist Dnipro, Ukraine
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      • Calcifer and Sophie - wool painting. Arts, Crafts, and Painting project by Olesya Plusheroid - 04.14.2020
      • Girl with wind in her hair. Arts, Crafts, Painting, and Paper Craft project by Olesya Plusheroid - 03.26.2020
      • Candlestick-lamp Africa. Design, and Paper Craft project by Olesya Plusheroid - 06.10.2018
      • Picture of layers Cactus-Cowboy. Painting, and Paper Craft project by Olesya Plusheroid - 04.04.2020
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