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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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Emanuel Barbosa

Emanuel Barbosa

@emanuel_less

Estudante

Aracaju, Brazil

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    Plau Plau @plaudesign Rio de Janeiro, Brazil
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    5,693
    • Design
    • Branding & Identity
    • Shoulder / Sistema tipográfico. T, and pograph project by Plau - 02.21.2024
    • Pilão Sans. T, and pograph project by Plau - 02.21.2024
    • Stone Display. T, and pograph project by Plau - 02.21.2024
    • Rio Carnaval / Logotipo. Logo Design project by Plau - 02.21.2024
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    Guilherme Vissotto Guilherme Vissotto @vissotto Petrópolis, Brazil
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    15,661
      • Reach. Design, and Logo Design project by Guilherme Vissotto - 03.18.2022
      • Lynx. Design, and Logo Design project by Guilherme Vissotto - 08.29.2021
      • Barkroad. Design, and Logo Design project by Guilherme Vissotto - 08.02.2021
      • Malheiros. Design, and Logo Design project by Guilherme Vissotto - 03.06.2022
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      Puño Puño @puno Medellín, Colombia
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      863,800
      • Traditional illustration
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      • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
      • Class notes. Traditional illustration project by Puño - 03.08.2017
      • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
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      Valeria Dubin Valeria Dubin @valeriadubin Comunicación Visual // Diseño Gráfico Barcelona, Spain
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        • Mi Proyecto del curso: Diseño eficiente: optimiza tu workflow entre Illustrator y Photoshop. Graphic Design project by Valeria Dubin - 05.03.2021
        • Mellow shisha bar. Br, ing, Identit, Naming, and Signage Design project by Valeria Dubin - 04.06.2021
        • Jaume Llobet. Br, ing, Identit, Art Direction, Design, and Graphic Design project by Valeria Dubin - 03.04.2018
        • Campañas Melià Hoteles. Art Direction, Design, Poster Design, Graphic Design, and Advertising project by Valeria Dubin - 04.04.2018
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        Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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        571,632
        • 3D
        • Branding & Identity
        • COOK WITH HUAWEI. 3D, 3D Animation, Character Animation, Design, 3D Design, and Traditional illustration project by Aarón Martínez - 08.25.2020
        • APP STORE. 3D, Art Direction, Character Design, 3D Character Design, and Traditional illustration project by Aarón Martínez - 04.04.2019
        • THINGS THREE D II. Art Direction, Character Design, Traditional illustration, and 3D Modeling project by Aarón Martínez - 02.11.2019
        • MORE 2D STUFF. Art Direction, Character Design, and Traditional illustration project by Aarón Martínez - 01.11.2019
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        Carles Marsal Carles Marsal @carlesmarsal Visual Artist, Art Director and Instructor Barcelona, Spain
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        705,427
        • Matte Painting
        • Concept Art
        • Glovo World. Art Direction, Concept Art, and Advertising project by Carles Marsal - 11.07.2023
        • Bird Riders. Matte Painting, Concept Art, and Photomontage project by Carles Marsal - 07.18.2023
        • White Sand Oasis. Matte Painting, ArchVIZ, and Concept Art project by Carles Marsal - 01.01.2018
        • Icons of Discovery. Photomontage, Photo Retouching, and Character Design project by Carles Marsal - 01.01.2021
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        Gemma Román Gemma Román @gemmaroman Culiacán, Mexico
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        173,213
        • Design
        • Traditional illustration
        • Jurassic Park . Traditional illustration, Digital Illustration, and Children's Illustration project by Gemma Román - 06.07.2019
        • Sifaka Diademado - especies en peligro para OneMillionOneMonth. Traditional illustration, Digital Illustration, and Children's Illustration project by Gemma Román - 06.02.2019
        • Matilda and Tronchatoro - Character Design. Character Design, Editorial Design, Traditional illustration, Digital Illustration, and Children's Illustration project by Gemma Román - 03.08.2019
        • Campaña de redes para Disney. Digital Illustration, and Traditional illustration project by Gemma Román - 03.08.2017
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        Laura Ameba Laura Ameba @lauraameba Barcelona, Spain
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        11,645
        • Fashion Design
        • Embroidery
        • JAVIERA MENA PRIMERAS COMPOSICIONES. Embroider project by Laura Ameba - 12.19.2013
        • LITTLE PEOPLE . Embroider, and Concept Art project by Laura Ameba - 02.14.2013
        • Temaricious . Embroider, Br, ing & Identit project by Laura Ameba - 12.21.2018
        • Cosmic Dust . Embroider, and Concept Art project by Laura Ameba - 03.27.2015
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        Domestika Domestika @domestika Berkeley, United States
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        2,218,858
        • David Fontes David Fontes @davideologia Aracaju, Brazil
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          3
          • Web Design
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          • Meu projeto do curso: Desenho para principiantes nível -1. Drawing project by David Fontes - 08.10.2020
          • Primeiros Rabiscos com Marcador. Drawing project by David Fontes - 08.01.2020
        • Marilia Bispo Marilia Bispo @mariliabm Aracaju, Brazil
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            • Meu projeto do curso: Retrato ilustrado com elementos botânicos. Digital Drawing project by Marilia Bispo - 08.10.2020
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            Manuel Neto Manuel Neto @manuelneto_co Sou animador e ilustrador. Vancouver, Canada
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            26,019
            • Character Animation
            • Traditional illustration
            • Food!. Design, Character Design, and Traditional illustration project by Manuel Neto - 04.15.2020
            • Car Lover. Animation, Character Animation, Design, and Motion Graphics project by Manuel Neto - 04.16.2020
            • Reel 18'. Animation, Character Animation, Design, and Motion Graphics project by Manuel Neto - 01.05.2019
            • GUMonster. Animation, Design, Traditional illustration, and Motion Graphics project by Manuel Neto - 09.04.2019
          1. Creatives
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          3. Drawing in Aracaju, Brazil
          4. Emanuel Barbosa

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