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    Colors that tell stories: the psychology of color in illustration
    Latest blog post

    Colors that tell stories: the psychology of color in illustration

    1. Introduction 2. The same character can convey gentleness or danger just by changing the color of his clothes. Color is not only aesthetics: it is a silent language that communicates emotions and deep meanings. Color psychology studies how tones influence our perception and emotions, and in the world of illustration it becomes an essential tool to give life to characters and scenarios. Have you ever wondered why an illustration immediately calms you down or, on the contrary, instantly transmits tension? The answer usually lies in the choice of color.

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Lilian Galadima

Lilian Galadima

@elgeeteaza

Jos, Nigeria

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    Nuria Boj Nuria Boj @nuriaboj Illustration & Animation - Nuria Boj Limited Edinburgh, United Kingdom
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    1,846
    • Traditional illustration
    • Fine Arts
    • My project for course: 2D Animations: Make Your Character Illustrations Move. Animation, Character Design, Character Animation, 2D Animation, and Digital Illustration project by Nuria Boj - 04.21.2023
    • Candy Sea - Illustration. Traditional illustration, Character Design, and Digital Illustration project by Nuria Boj - 05.14.2022
    • Closer & Closer Animation Trailer. Traditional illustration, Motion Graphics, Character Design, Character Animation, Digital Illustration, Stor, telling, Stor, and board project by Nuria Boj - 11.12.2020
    • Psyche Garden - Illustration. Traditional illustration, Fine Arts, Drawing, Poster Design, Digital Illustration, Stor, telling, Concept Art, Artistic Drawing, Digital Painting, and Digital Drawing project by Nuria Boj - 11.13.2021
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    Weekend Creative Weekend Creative @weekendcreative your favorite art director + photographer duo ✨ San José, United States
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    32,649
    • Design
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    • Saint Jane Beauty. Photograph, Commercial Photograph, Product Photograph, and Stop Motion project by Weekend Creative - 05.10.2021
    • Wild Komb. Photograph, Commercial Photograph, Product Photograph, Food Photograph, and Stop Motion project by Weekend Creative - 05.10.2021
    • The Honey Pot Co. Commercial Photograph, and Photograph project by Weekend Creative - 05.10.2021
    • Blue Bottle Coffee. Commercial Photograph, Stop Motion, Photograph, and Photo Retouching project by Weekend Creative - 05.10.2021
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    Mumfolk Studio Mumfolk Studio @mum_folk Founder & Creative Director Cambridgeshire, United Kingdom
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    5,671
    • Branding & Identity
    • My project in Brand Identity Design: Expressing Visual Meaning course. Design, Art Direction, Br, ing, Identit, Graphic Design, and Logo Design project by Mumfolk Studio - 10.13.2021
    • Grey x Wild. Graphic Design, Br, ing, Identit, Design, and Web Design project by Mumfolk Studio - 06.22.2021
    • Hana Jay Klokner Brand Identity. Design, Br, ing, Identit, Art Direction, and Graphic Design project by Mumfolk Studio - 06.22.2021
    • The Little Sunshine Store . Br, ing, Identit, Packaging, Social Media Design, and Web Design project by Mumfolk Studio - 04.04.2021
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    Sam Nassour Sam Nassour @samnassart Art Director - Visual Development Artist Helsinki, Finland
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    5,675
    • Design
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    Sophie Simmons Sophie Simmons @sophiesimmonsltd Project Manager Madrid, Spain
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    11,001
    • Photography
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    • SOW - Final project in Project Management for Effective Client Communication course. Creative Consulting, Design Management, and Marketing project by Sophie Simmons - 12.10.2021
    • LEGO - Youtube content. . Advertising, Social Media, Film, Video, and TV project by Sophie Simmons - 09.09.2021
    • TESCO Halloween 2015 - BBH London . Advertising, Social Media, Film, Video, and TV project by Sophie Simmons - 09.09.2021
    • L'Oréal Bambi Eye Fals Lash Mascara  . Advertising, Photograph, Post-production, TV, Film, Video, and TV project by Sophie Simmons - 09.08.2021
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    Javier Usobiaga Ferrer Javier Usobiaga Ferrer @htmlboy Diseñador web Barcelona, Spain
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    164,082
    • Web Design
    • Web Development
    • Sitio web c40 Inclusive Cities. Web Development, and Web Design project by Javier Usobiaga Ferrer - 03.28.2019
    • Sitio web de Decidim.org. Web Development, and Web Design project by Javier Usobiaga Ferrer - 10.28.2018
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    Sapphire Bates Sapphire Bates @sapphirebates Business coach and teacher Ramsgate, United Kingdom
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    6,246
    • Creativity
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    • The Essex Flower School. Business, Br, ing, Identit, and Social Media project by Sapphire Bates - 09.20.2022
    • Launching an Independent Bookshop. Business, Digital Marketing, Instagram Marketing, Br, ing & Identit project by Sapphire Bates - 09.20.2022
    • The Flower Arranger. Business, Floral, Plant Design, Br, ing, Identit, Social Media, and Design project by Sapphire Bates - 09.20.2022
    • Building a worldwide membership platform in 11+ countries. Business, Br, ing, Identit, and Social Media project by Sapphire Bates - 09.20.2022
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    Index Studio Index Studio @jonathandc París, France
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    4,142
    • Photography
    • Film, Video & TV
    • Jérome Dreyfuss. UX / UI, and Photograph project by Index Studio - 05.11.2022
    • Eve's. UX / UI, Art Direction, and 3D project by Index Studio - 05.18.2022
    • Jean Dousset - Your Dream Ring. Web Design, 3D, UX / UI, Art Direction, Photograph, and Video project by Index Studio - 05.18.2022
    • Balenciaga. App Design, UX / UI, and Art Direction project by Index Studio - 05.18.2022
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    Madeca Palacios Madeca Palacios @madecapalacios Marketing Lima District, Peru
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    5,379
    • E-commerce
    • HTML
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    Hanoi Morillo Hanoi Morillo @hanoimorillo Miami, United States
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    67,643
    • Design
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    • Newsletter La Tribu de Hanoi Morillo. Design, Education, and Marketing project by Hanoi Morillo - 11.28.2022
    • 2 Weeks Calendar! . Creative Consulting, Design Management, and Marketing project by Hanoi Morillo - 01.13.2022
    • Six Pack Executive. Business, Management, Productivit, and Non-Fiction Writing project by Hanoi Morillo - 05.03.2019
    • Start with Culture. Writing project by Hanoi Morillo - 10.29.2021
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    Carla Gonzalez Carla Gonzalez @carlagoon Copywriter Barcelona, Spain
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    81,780
    • Design
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    • LANZAMIENTO AGUA DE MORITZ. Cop, writing, Creativit, and Advertising project by Carla Gonzalez - 08.27.2020
    • POSTERS BY PARLEM. Cop, and writing project by Carla Gonzalez - 08.27.2020
    • SAN MIGUEL EXPLORERS. Creativit, and Advertising project by Carla Gonzalez - 08.27.2020
    • APPÉTIT BY TELEFONICA. Br, ing & Identit project by Carla Gonzalez - 08.27.2020
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    Gustavo Miller Gustavo Miller @gumiller Lisbon, Portugal
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    6,253
      • Doc Paralelos: Red Bull. Content Marketing, Digital Marketing, Film, Video, TV, YouTube Marketing, Facebook Marketing & Instagram Marketing project by Gustavo Miller - 11.07.2016
      • Infográfico: alta do dólar (Globo). Content Marketing, Facebook Marketing, Instagram Marketing, Digital Marketing, Film, Video, TV, Communication & Infographics project by Gustavo Miller - 08.07.2021
      • G1 em 1 minuto. Content Marketing, Digital Marketing, Advertising, Communication, Film, Video, and TV project by Gustavo Miller - 12.13.2015
      • Mind Tricks: série de skate Red Bull. Content Marketing, Digital Marketing, Film, Video, TV, Communication, and Animation project by Gustavo Miller - 07.04.2018
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      José Vittone y Javier Cuello José Vittone y Javier Cuello @disenandoapps Barcelona, Spain
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      4,241
      • Interactive Design
      • Multimedia
      • Nuestro proyecto: Recetas.. Interactive Design, and UX / UI project by José Vittone y Javier Cuello - 06.16.2014
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      Reid Schlegel Reid Schlegel @reid1989 New York, United States
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      2,415
      • Design
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      • Digital Rendering. Traditional illustration, Design & Industrial Design project by Reid Schlegel - 10.29.2021
      • Architectural Concepts. Architecture project by Reid Schlegel - 10.29.2021
      • Fizzics Redesign. Industrial Design project by Reid Schlegel - 10.29.2021
      • Form Families. Industrial Design project by Reid Schlegel - 10.29.2021
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      Patrick Wind Patrick Wind @patrickwind Barcelona, Spain
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      8,716
      • Copywriting
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      • AdWorld Speaker. Advertising, Marketing, and Digital Marketing project by Patrick Wind - 08.21.2022
      • MasterMind Founder. Advertising, Marketing, and Digital Marketing project by Patrick Wind - 08.21.2022
      • Keynote Speaker. Advertising, Marketing, and Digital Marketing project by Patrick Wind - 08.21.2022
      • University Professor. Advertising, Digital Marketing, and Marketing project by Patrick Wind - 08.21.2022
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      Georgi Georgiev Georgi Georgiev @goshun Sofía, Bulgaria
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      4,417
      • Art Direction
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      • My project in Character Digital Painting: Creating Magical Scenes course. Traditional illustration, Character Design, Digital Illustration, and Digital Drawing project by Georgi Georgiev - 11.01.2021
      • Portraits. Traditional illustration, Character Design, Painting, Social Media, Sketching, Drawing, Portrait Drawing, Artistic Drawing, Instagram, Digital Painting, and Digital Drawing project by Georgi Georgiev - 10.22.2021
      • Peace at last - Process. Traditional illustration, Digital Illustration, Artistic Drawing, Fine Arts, and Concept Art project by Georgi Georgiev - 08.31.2021
      • Personal Work. Digital Drawing, Digital Illustration, Digital Painting, and Traditional illustration project by Georgi Georgiev - 04.09.2021
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      Rebecca Rowntree Rebecca Rowntree @hello_rebeccarowntree London, United Kingdom
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      2,080
      • Design
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      • My project for course: Creative Direction for Social Media Campaigns. Art Direction, Marketing, Social Media, Stor, telling, Digital Marketing, Content Marketing, and Communication project by Rebecca Rowntree - 04.12.2022
      • Uber - The Invisible Women. Advertising, and Social Media project by Rebecca Rowntree - 12.19.2021
      • Playstation - World Cup. Advertising, and Social Media project by Rebecca Rowntree - 05.25.2014
      • #Wombstories for Bodyform. Advertising, and Social Media project by Rebecca Rowntree - 12.19.2021
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      Keenon Daniels Keenon Daniels @keenond Stockholm, Sweden
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      3,090
      • Design
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      Gabriel Gomez Gabriel Gomez @gabriel_gomez Liège, Belgium
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      5,834
      • Traditional illustration
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      • Klaus Movie Backgrounds. Animation, Painting, and 2D Animation project by Gabriel Gomez - 08.27.2021
      • Klaus Movie Designs and research . Animation, 2D Animation, and Painting project by Gabriel Gomez - 08.27.2021
      • Personnal work. Traditional illustration, Painting, Animation, and Art Direction project by Gabriel Gomez - 08.27.2021
      • The Suicide Shop - Background color painting. Animation project by Gabriel Gomez - 08.27.2021
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      Filippos Protogeridis Filippos Protogeridis @protogeridis Director at IMRSV London, United Kingdom
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      10,128
        • My project in App Design: Prototyping for Beginners course. UX / UI, Mobile Design, and App Design project by Filippos Protogeridis - 06.24.2021
        • Transifex. Web Design, and UX / UI project by Filippos Protogeridis - 06.19.2021
        • Manual. Web Design, and UX / UI project by Filippos Protogeridis - 06.19.2021
        • Apple Finance (Concept). Design, Mobile Design, App Design, and UX / UI project by Filippos Protogeridis - 06.10.2021
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        Pablo Stanley Pablo Stanley @pablostanley Mexico City, Mexico
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        19,652
          • Humaaans. Traditional illustration, UX / UI, and Web Design project by Pablo Stanley - 09.15.2021
          • Avataaars. Design, UX / UI, and Traditional illustration project by Pablo Stanley - 09.14.2021
          • Blush. UX / UI, and Design project by Pablo Stanley - 05.10.2020
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          Guillaume Lamarre Guillaume Lamarre @guillaume_sherkan Coach Formateur Dinan, France
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          14,453
          • Branding & Identity
          • Art Direction
          • Mon projet du cours : Processus créatif : boostez vos idées. Creative Consulting, Creativit, Stor, telling, and Advertising project by Guillaume Lamarre - 11.08.2023
          • Le projet final de mon cours : Daughters of Botany . Br, ing, Identit, Creative Consulting, Marketing, Stor, telling, and Communication project by Guillaume Lamarre - 10.07.2021
          • "Festins". Art Direction, Creative Consulting, Writing, Cop, writing, Creativit, Stor, and telling project by Guillaume Lamarre - 06.23.2021
          • "La voie du créatif". Art Direction, Creative Consulting, Editorial Design, Graphic Design, Writing, Creativit, Stor, and telling project by Guillaume Lamarre - 06.23.2021
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          Tom Fox Tom Fox @tomfoxdraws Anatomy Instructor and Storyboard Artist Bristol, United Kingdom
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          56,090
          • Sketching
          • Comic
          • Draw-overs from my course. Traditional illustration, Drawing, and Digital Illustration project by Tom Fox - 07.28.2021
          • My project in Basic Principles of Drawing People from Imagination course. Traditional illustration, Fine Arts, Sketching, Pencil Drawing, Drawing, Artistic Drawing, and Figure Drawing project by Tom Fox - 07.21.2021
          • Figure Drawing Sketches. Traditional illustration, and Drawing project by Tom Fox - 07.11.2021
          • Timelapses. Pencil Drawing, Drawing, Realistic Drawing, and Traditional illustration project by Tom Fox - 07.05.2021
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          Andre Matarazzo Andre Matarazzo @andrematarazzo Partner & Executive Creative Director Lisbon, Portugal
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          3,056
          • Advertising
          • Digital Marketing
          • Spotify Global Campaigns 2021. Advertising, Design, Traditional illustration, 3D, and Music project by Andre Matarazzo - 10.01.2021
          • Two Free Guys. Logo Design, and Social Media project by Andre Matarazzo - 08.14.2021
          • Levis Radio. Film, Video, TV, Music Production, Music, Marketing, and Advertising project by Andre Matarazzo - 08.14.2021
          • Coca-Cola Robot. Advertising, Film, Video, TV, and Filmmaking project by Andre Matarazzo - 08.14.2021
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          Pablo Lascurain Pablo Lascurain @pablolascurain Mexico City, Mexico
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          14,142
          • Design
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          • El Arte de Entender. Writing, and Non-Fiction Writing project by Pablo Lascurain - 06.28.2022
          • Dissent Ventures.  project by Pablo Lascurain - 06.28.2022
          • CREA Muebles. Decoration project by Pablo Lascurain - 07.22.2021
          • inDIP www.indip.org. Creative Consulting project by Pablo Lascurain - 02.17.2021
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          Jean Fraisse Jean Fraisse @jbfraisse Director de Arte para películas de animación Santiago de Querétaro, Mexico
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          175,385
          • Photography
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          • My project in Drawing 101: Introduction to Digital Illustration course. Traditional illustration, Drawing, Digital Illustration, and Digital Drawing project by Jean Fraisse - 06.22.2021
          • My project in Introduction to Digital Painting course. Fine Arts, Painting, Digital Illustration, Digital Drawing, and Digital Painting project by Jean Fraisse - 06.22.2021
          • Final Project - Character Design for Video Games and Animation Course. Character Design project by Jean Fraisse - 02.21.2019
          • Space travelers. Concept Art project by Jean Fraisse - 02.21.2019
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          Segun Samson Segun Samson @segun_samson22 Character Designer / Look Dev Artist Lagos, Nigeria
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          3,213
          • Animation
          • Motion Graphics
          • Over this holiday break, I bought Makar Malicki Frankenstein dude to create a look dev pass on it. Learned so much working on this.. 3D, Traditional illustration, Character Design, Digital Illustration, and 3D Modeling project by Segun Samson - 12.30.2021
          • Spray Girl. Traditional illustration, Character Design, Concept Art, and 3D Modeling project by Segun Samson - 05.18.2021
          • Bounty Hunters. Traditional illustration, and Character Design project by Segun Samson - 05.18.2021
          • Old lady on the Hill. Character Design, Traditional illustration, 3D Modeling, and 3D Character Design project by Segun Samson - 12.06.2020
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          Ethan Parry Ethan Parry @ethanparry Barcelona, Spain
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          50,209
          • Design
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          Helena Pearce Helena Pearce @helenapearce London, United Kingdom
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          2,103
          • Design
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          • My project in Content Marketing 101: Boost Your Business course. Advertising, Social Media, Stor, telling, Digital Marketing, Content Marketing, and Communication project by Helena Pearce - 11.04.2021
          • PlayStation.com Editorial. Editorial Design, Writing, Cop, writing, and Marketing project by Helena Pearce - 09.07.2021
          • Samsung Explore. Editorial Design, Marketing, Writing, Cop, and writing project by Helena Pearce - 09.07.2021
          • Amazon BST Festival. Film, Video, TV, Br, ing, Identit, Editorial Design, and Marketing project by Helena Pearce - 09.07.2021
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          David Cuen David Cuen @davidcuen Amsterdam, Netherlands
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          2,599
            • Crafting Community on Instagram. Marketing project by David Cuen - 09.22.2021
            • Building Social Media Engagement at the BBC. Content Marketing project by David Cuen - 09.12.2021
            • Creating the most engaging community of travellers in Booking.com. Marketing project by David Cuen - 09.12.2021
            • Engaging Content on @instagram - putting the users first. Marketing, and Content Marketing project by David Cuen - 09.12.2021
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