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    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage
    Latest blog post

    Free download: Guide to types of promotions in TikTok Shop and how to use them to your advantage

    Get the most out of TikTok Shop: free guide to strategic promotions. TikTok Shop has established itself as one of the most dynamic sales channels for content creators, microinfluencers and personal brands. Its ability to unite entertainment, community and direct purchasing has opened up new monetization opportunities, but also new challenges: knowing how and when to promote correctly. To help you understand this ecosystem and get the most out of it, we provide you with a free downloadable guide that clearly explains the different types of promotions available in TikTok Shop and how to use them strategically. In this article we tell you what you will find in the resource, why it is important to master these tools and how to apply them to your advantage. What you will find in the downloadable guide? The guide is designed as a practical and straightforward material, ideal both for those who are starting out in TikTok Shop and for those who are already selling and want to optimize their results. Inside you will find: Types of promotions available on TikTok Shop. Direct discounts, coupons, flash sales, cross promotions and other common formulas within the platform. Benefits and objectives of each promotion What each type of action provides: increase conversions, attract new buyers, incentivize repurchase or generate urgency. Real use cases When to use each promotion depending on the type of product, the time of launch or the size of your community. Target profile of the guide Content creators, micro-influencers, digital entrepreneurs and personal brands that want to sell without losing authenticity. The goal is that you can make informed decisions and not apply promotions "just because", but as part of a coherent and sustainable strategy. [Why is it important to know the promotions in TikTok Shop? Promotions are not just a discount tool, but a strategic lever within the TikTok Shop ecosystem. Knowing them allows you to: Increase conversions without relying solely on organic reach. Differentiate yourself from other sellers, offering clear and attractive proposals. Build loyalty among your audience, rewarding those who already trust you. Integrate sales and content, keeping a natural tone and aligned with your creative style. Used well, promotions reinforce your narrative as a creator and boost your monetization capacity.

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ekincibrc
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ekincibrc

@ekincibrc

Ankara, Turkey

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    Nuno Pinto Nuno Pinto @nuno__pinto Santa Maria da Feira, Portugal
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    1,988
    • Traditional illustration
    • Sketching
    • Aguarela - Animais e outros que tais. Watercolor Painting project by Nuno Pinto - 05.30.2020
    • Ilustração - Livro infantil. Traditional illustration, Digital Illustration, and Children's Illustration project by Nuno Pinto - 05.30.2020
    • Desenho - Figura a carvão. Drawing project by Nuno Pinto - 05.30.2020
    • Aguarela - Esboço . Watercolor Painting project by Nuno Pinto - 05.30.2020
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    Chris Gambrell Chris Gambrell @chris_gambrell Illustrator Bristol, United Kingdom
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    8,790
      • The Jewelry Icon - Portraits 1 and 2 . Traditional illustration, Advertising, Jewelr, Design, and Costume Design project by Chris Gambrell - 12.28.2021
      • Playtime Paris - Global Kids wear fashion show - Illustrations. Traditional illustration, Events, Br, ing, Identit, and Marketing project by Chris Gambrell - 11.11.2021
      • My project in Expressive Portrait Drawing with Soft Pastels course. Traditional illustration, Fine Arts, Drawing, Portrait Drawing, and Artistic Drawing project by Chris Gambrell - 11.04.2021
      • Pirouette blog - fashion show illustration assignment. Traditional illustration, and Drawing project by Chris Gambrell - 02.01.2020
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      Michael Relth Michael Relth @michaelrelth Los Angeles, United States
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      21,443
      • Photography
      • Film, Video & TV
      • My project in Fantastical Illustrations with Procreate course. Traditional illustration, Digital Illustration, and Digital Drawing project by Michael Relth - 01.16.2022
      • MTV Video Music Awards 2015. 2D Animation, Br, ing, Identit, Animation, and Motion Graphics project by Michael Relth - 06.19.2021
      • Shape-based invented portraits: Watercolor and Procreate. Watercolor Painting, Sketching, Sketchbook, Digital Illustration, and Digital Painting project by Michael Relth - 06.19.2021
      • Illustrations and studies from travel. Painting, Digital Illustration, Digital Painting, and Character Design project by Michael Relth - 06.19.2021
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      Caroline Kjellberg Caroline Kjellberg @caroline_kjellberg Freelance Animator & Motion Designer Copenhagen, Denmark
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      45,464
      • Photography
      • Film, Video & TV
      • Wanna go for a walk?. Music, Motion Graphics, Film, Video, TV, Animation, 2D Animation, Film, Filmmaking, Video, Video Editing, VFX, Design, and Traditional illustration project by Caroline Kjellberg - 07.16.2021
      • TikTok - Good/Evil. Animation, 2D Animation, Motion Graphics, Film, Video, TV, Film, Filmmaking, Video, and Video Editing project by Caroline Kjellberg - 06.09.2021
      • Animation Reel 2019. Animation, Character Animation, 2D Animation, Advertising, Motion Graphics, Film, Video, TV, Film, Filmmaking, Video, and Video Editing project by Caroline Kjellberg - 06.09.2021
      • Adobe - New Era In Experience 01. Animation, 2D Animation, Character Animation, Advertising, Motion Graphics, Film, Video, TV, Film, Video, and Video Editing project by Caroline Kjellberg - 06.09.2021
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      Ramona Wultschner Ramona Wultschner @ramonnelli Neuss, Germany
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      37,758
      • Digital Painting
      • Color Theory
      • Final Project: Atmospheric Scenes in Procreate: Paint with Color and Light. Traditional illustration, and Digital Illustration project by Ramona Wultschner - 01.26.2022
      • Plain Air. Gouache Painting, and Painting project by Ramona Wultschner - 12.19.2021
      • Dragons, Mermaids and other fantasy creatures. Traditional illustration, Character Design, Painting, and Digital Illustration project by Ramona Wultschner - 12.19.2021
      • Childrensbook - Emma. Traditional illustration, and Children's Illustration project by Ramona Wultschner - 12.19.2021
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      Jaime Sanjuan Ocabo Jaime Sanjuan Ocabo @jaime_sanjuan_ocabo Ilustrador, Concept Artist Zaragoza, Spain
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      27,411
      • Traditional illustration
      • Fine Arts
      • Renacimiento. Digital Illustration project by Jaime Sanjuan Ocabo - 11.01.2025
      • Imagen oficial promocional de Apple. Digital Illustration project by Jaime Sanjuan Ocabo - 03.09.2025
      • Random. Fine Arts, Traditional illustration, and Painting project by Jaime Sanjuan Ocabo - 03.13.2019
      • Apaño. Fine Arts, Traditional illustration, and Painting project by Jaime Sanjuan Ocabo - 02.02.2019
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      Elena Garnu Elena Garnu @elena_garnu Ilustradora y diseñadora Murcia, Spain
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      47,643
      • Photography
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      • Icon. Traditional illustration, Digital Drawing, and Digital Painting project by Elena Garnu - 05.12.2021
      • "THE FIRE". Portrait Drawing, Digital Drawing, and Digital Illustration project by Elena Garnu - 07.20.2020
      • FIX YOUR EYES ON THE BACKGROUND. Digital Illustration, and Watercolor Painting project by Elena Garnu - 06.27.2020
      • My Course Project: Illustrated Portrait with Procreate. Portrait Drawing, Digital Drawing, and Digital Illustration project by Elena Garnu - 02.04.2020
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      Davis Lisboa Davis Lisboa @davislisboa Storyboard Artist Barcelona, Spain
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      1,640
        • O GUIA COMPLETO DA LINGUAGEM CINEMATOGRÁFICA EM STORYBOARDS. Stor, board, and Digital Illustration project by Davis Lisboa - 03.19.2025
        • Davis Lisboa. "Storyboard With Procreate For  Lamborghini", 2022, Pink, Madrid, Spain. Stor, board, Advertising, and Digital Illustration project by Davis Lisboa - 12.29.2024
        • Davis Lisboa. "Animatic With Procreate For Yovis", 2024, VML, Madrid, Spain. Stor, board, and Advertising project by Davis Lisboa - 05.31.2024
        • Davis Lisboa. "Storyboard With Procreate For YouTube", 2023, El Señor Goldwind, Madrid, Spain. Stor, and board project by Davis Lisboa - 08.01.2023
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        Vero Navarro Vero Navarro @veronavarro Ilustradora Valencia, Spain
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        35,515
        • Design
        • Traditional illustration
        • Night Tribes. Traditional illustration, and Digital Illustration project by Vero Navarro - 12.04.2020
        • My Course Project: Procreate: Creative Illustration Techniques. Traditional illustration project by Vero Navarro - 11.10.2020
        • Everyday magic. Traditional illustration project by Vero Navarro - 12.01.2019
        • Kraft . Pencil Drawing, Artistic Drawing, Realistic Drawing, and Traditional illustration project by Vero Navarro - 04.22.2019
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        Puño Puño @puno Medellín, Colombia
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        863,800
        • Traditional illustration
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        • Experimental cómic challenge / Confinement drawing journal. Drawing, and Traditional illustration project by Puño - 04.13.2020
        • Reto de cómic experimental / diario dibujado de la cuarentena. Drawing, and Traditional illustration project by Puño - 04.13.2020
        • Class notes. Traditional illustration project by Puño - 03.08.2017
        • Drawings I make in less than 5 minutes to warm up my hand or brain. Fine Arts, and Traditional illustration project by Puño - 02.28.2016
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        Óscar Lloréns Óscar Lloréns @ollorens Ilustrador-diseñador Madrid, Spain
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        126,817
        • Design
        • Traditional illustration
        • CRYPTO POOPY. Traditional illustration, Design, and Character Design project by Óscar Lloréns - 10.09.2024
        • My Course Project: Illustration with Procreate: Draw Impossible Scenes. Traditional illustration, Digital Illustration, and Digital Drawing project by Óscar Lloréns - 09.10.2021
        • Cover of Retina magazine. El País.. Editorial Illustration project by Óscar Lloréns - 02.02.2021
        • Wine label. Flipas Garnacha. Traditional illustration project by Óscar Lloréns - 01.27.2021
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