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    The FedEx logo: the hidden message you probably hadn't noticed
    Latest blog post

    The FedEx logo: the hidden message you probably hadn't noticed

    A brilliant lesson in graphic design with meaning and precision. Looking at the FedEx logo, it may appear, at first glance, to be a clean, modern typographic design. However, this logo holds a visual secret that many overlook: a hidden arrow between the "E" and the "x". This subtle detail is considered one of the most ingenious examples of negative space design, and makes it an essential reference for anyone interested in logo design.

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Deshike Shiwanka

Deshike Shiwanka

@deshikes

Battaramulla, Sri Lanka

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Deshike Shiwanka

Courses

  • Fantastic 3D illustration with Blender. 3D, and Animation course by Brellias

    Fantastic 3D illustration with Blender

    A course by Brellias

    3D, and Animation

  • Introduction to Voxel Art for Character Design. 3D, and Animation course by Zach Soares

    Introduction to Voxel Art for Character Design

    A course by Zach Soares

    3D, and Animation

See all their courses

Professional listing

  • Deshike Shiwanka – @deshikes
    • 3D
    • Animation
    • Motion Graphics
    • 2D Animation
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    • 3D Modeling
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    • 3D Design
    • 3D Character Design
    • Video Games
    • 3D Lettering
    • Animated Illustration
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    • Pixel Art
    See more...

Joined December 2022
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  • Brellias
  • Zach Soares
  • Domestika
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  • Naveed Hashim

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