LinkedIn: Build your Personal Brand
Point
A course by Núria Mañé , Consultant and Lecturer in AI Applied to Communication and Digital Marketing
Joined January 2012
Joined January 2012
About the video: Point
Overview
“I will explain what is Social Selling and, from the Social Selling Index tool, you will discover what your starting point is and give you some clues as to what your strengths are and what elements you should improve in this social network. I will also talk about some goals that you can consider.”
In this video lesson Núria Mañé addresses the topic: Point, which is part of the Domestika online course: LinkedIn: Build your Personal Brand. Learn basic tools to optimize your online presence and professional profile.
Partial transcription of the video
“In this section I will explain what Social Selling is, We will also see a very interesting LinkedIn tool: the Social Selling Index, that what will allow us is to see what our starting point is, See what points to improve and set goals. Go for it. Social Selling is a sales strategy in which we use Social media to find and interact with potential customers. We look for those customers mainly offering content of interest and the goal is to get leads. What is a lead? Any data from a potential client that they give us, for example, your email, your phone, You can also subscribe to our newsletter...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: LinkedIn: Build your Personal Brand
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Category
Marketing & Business -
Areas
Branding & Identity, Digital Marketing, Social Media
Núria Mañé
A course by Núria Mañé
Núria Mañé is a prominent digital communication professional since 2009. Her passion for innovation and creativity has led her to continuously explore new boundaries. After starting her career in an institution, she worked in audiovisual event production and communication, and later specialized in social media. She has led Community Manager teams as a Social Media Manager and developed strategies as a Social Media Strategist.
Since 2011, she has worked as an independent consultant, trainer, and speaker, bringing her knowledge and experience to professionals and companies who want to connect with their audiences through innovative digital strategies, merging technology and creativity. Artificial intelligence has transformed her way of working, becoming a key ally that Núria integrates into her day-to-day life to explore new possibilities in communication and provide effective solutions in a constantly evolving digital environment.
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- 14 lessons (2h 46m)
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- Level: Beginner
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