Packaging Design: Fundamentals, Branding and Sustainability

Overview

“Before starting to design the packaging, it is important to think about certain important aspects of the project and gather the appropriate information. Now I will explain a key piece of the process: how to prepare a good briefing.”

In this video lesson Domestika addresses the topic: The Bases of the Project, which is part of the Domestika online course: Packaging Design: Fundamentals, Branding and Sustainability. Master packaging design from fundamentals to sustainability, creating visually striking solutions that respect the environment.

Partial transcription of the video

“In this lesson. we'll learn how to prepare an effective briefing. essential for any packaging project. Let's begin the process together now. Before embarking on any packaging project. it's essential to engage in discussions with the client to all necessary information for the design phase. The more details you gather at this point. the more beneficial it will be for the following stages. This preparation ensures that everything will progress much For this example. i'll focus on Tanset. a vegan cosmetics brand inspired by the '80s. However. you can any project you have in mind; it doesn't ma...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Packaging Design: Fundamentals, Branding and Sustainability

• Level: Beginner
• 100% positive reviews (6)
• 570 students
• 6 units
• 71 lessons (9h 11m)
• 43 downloads

• Category

  Design

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Branding & Identity, Design, Graphic Design, Packaging, Product Design