Creative Business Specialization: Transform Passion into Profit

Overview

“In this lesson, we discuss essential tips for setting up your first pop-up display. Key points include using tablecloths that reach the floor, having clear signage, and arranging products at eye level. Testing your booth setup at home is crucial. Ensure prices are clearly marked, bring business cards, and adhere to event guidelines. Taking photos of your booth is important for future applications and improving your setup.”

In this video lesson Domestika addresses the topic: Fair Events: Dos and Don’Ts 2, which is part of the Domestika online course: Creative Business Specialization: Transform Passion into Profit. Develop a strategic business plan for creatives, defining vision, objectives, market analysis, and brand positioning.

Partial transcription of the video

“Now we're going to talk about setting up your first ever pop-up display. Now, of course, when you're beginning as an artist, you probably don't have a ton of money to invest in your booth display. So use what you have at home, And as you start making money, you can use some of that to reinvest and buy some nicer things for your booth. I spent almost two years buying small things to make my booth display a little bit better for every single show, And now I finally have a setup that I truly love. Trust me, I did not have $5,000 to spend right at the beginning to get everything all in order. S...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Creative Business Specialization: Transform Passion into Profit

• Level: Beginner
• 28 students
• 6 units
• 72 lessons (12h 15m)
• 48 downloads

• Category

  Marketing & Business

• Areas

  Business, Communication, Content Marketing, Creative Consulting, Design Management, Digital Marketing, Management & Productivity, Marketing, Social Media