Introduction to Community Management with AI
Engagement strategies: on the hunt for trends
A course by Núria Mañé , Consultant and Lecturer in AI Applied to Communication and Digital Marketing
Joined January 2012
Joined January 2012
About the video: Engagement strategies: on the hunt for trends
Overview
“In this lesson you will learn how to use artificial intelligence tools to identify trends that will help you increase engagement with your audience. ”
In this video lesson Núria Mañé addresses the topic: Engagement strategies: on the hunt for trends, which is part of the Domestika online course: Introduction to Community Management with AI. Learn how to integrate AI to optimize digital community management, automate tasks, and improve audience interaction..
Partial transcription of the video
“AI can also help us identify trends to generate more engagement or interaction with users. In this case, as always when we need updated information in real time, It is important to use tools that are connected to search engines so that they do not give us outdated information. Artificial intelligence can also help us detect trends. In this case it is important that we use tools that are search engines or are connected to search engines, as is the case with Perplexity, Gemini and Copilot. Trends are important to separate between macro-trends and micro-trends. Macro-trends have a longer durat...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Community Management with AI
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Category
Artificial Intelligence, Marketing & Business -
Areas
Artificial Intelligence, Business, Digital Marketing, Social Media
Núria Mañé
A course by Núria Mañé
Núria Mañé is a prominent digital communication professional since 2009. Her passion for innovation and creativity has led her to continuously explore new boundaries. After starting her career in an institution, she worked in audiovisual event production and communication, and later specialized in social media. She has led Community Manager teams as a Social Media Manager and developed strategies as a Social Media Strategist.
Since 2011, she has worked as an independent consultant, trainer, and speaker, bringing her knowledge and experience to professionals and companies who want to connect with their audiences through innovative digital strategies, merging technology and creativity. Artificial intelligence has transformed her way of working, becoming a key ally that Núria integrates into her day-to-day life to explore new possibilities in communication and provide effective solutions in a constantly evolving digital environment.
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