Introduction to Color Theory for Visual Communication
Applications and Technical Issues
A course by Sean Adams , Graphic Designer
About the video: Applications and Technical Issues
Overview
“In this lesson, we’ll explore ways to apply the color palette to additional applications, maintaining a cohesive voice without being boring. We’ll also look at some technical solutions to maintain a rich color.”
In this video lesson Sean Adams addresses the topic: Applications and Technical Issues, which is part of the Domestika online course: Introduction to Color Theory for Visual Communication. Unlock the secrets of color in visual arts with expert Sean Adams. Explore, experiment, and express boldly in our color theory course..
Partial transcription of the video
“In this lesson, we'll explore ways to apply the color palette to additional applications, maintaining a cohesive voice without being boring. We'll also look at some of the technical solutions to maintain rich colors. Now, there's a couple of terms in graphic design. that relate to lazy solutions. Type and stripe. which is simply adding a color bar and type at the top of every application. and logo slapping. which is just dropping a logo in the corner of everything. The same thing happens with color. We build a great palette. and end up using the same two colors in the same way repeatedly. c...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Color Theory for Visual Communication
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Category
Design -
Software
Adobe Illustrator, Adobe InDesign, Adobe Photoshop -
Areas
Color Theory, Design, Graphic Design, Printing

Sean Adams
A course by Sean Adams
Sean Adams is an internationally recognized graphic designer and the Chair of Undergraduate and Graduate Graphic Design at ArtCenter College of Design. He has written multiple best-selling books that have been published in multiple languages, including [i]The Designer’s Dictionary of Color [i] and [i] How Design Makes Us Think [i]. He has lectured about color theory and design since 1992 in his native United States, and in Canada, Mexico, England and Argentina. He has been an on-air author at LinkedIn Learning for over a decade with courses about concept, composition, branding, and history. He has collaborated with numerous brands and companies, including Nickelodeon, Disney XD, The Academy of Motion Picture Arts and Sciences, the Sundance Film Festival, Gap, Old Navy, UCLA, and many others.
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