Creation of an Online Shop with Shopify
Analytical
A course by Rocio Carvajal , Expert in Web Design, UX, Digital Marketing, and SEO
Joined November 2018
About the video: Analytical
Overview
“How to access the reports and statistics of your store, what to look for and what to use to identify and implement the improvement and how to implement google analytics. ”
In this video lesson Rocio Carvajal addresses the topic: Analytical, which is part of the Domestika online course: Creation of an Online Shop with Shopify. Get started in the world of e-commerce with the sector's top platform.
Partial transcription of the video
“Analytical In this lesson we will see the analytics and the reports. This will help us to know our store better and identify what to improve. We will also see how to implement Google Analytics, which is a tool that will provide us with more information and it will also help us with the improvement. Go for it. Next to Shopify reports and analytics We will also use Google Analytics. This will allow us to obtain more information. To implement Google Analytics, we will go to Online Store and preferences. And I will take advantage, since we are here, before implementing Google Analytics, to show...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creation of an Online Shop with Shopify
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Category
Marketing & Business, Web & App Design -
Software
Shopify -
Areas
Business, Digital Marketing, E-commerce, No-Code Development, Web Design, Web Development

Rocio Carvajal
A course by Rocio Carvajal
Rocío Carvajal has more than 12 years' experience in e-commerce and digital marketing under her belt. She specializes in web design, user experience (UX), online marketing, SEO, and the implementation and launch of digital products. She has created and directed industry-leading e-commerce platforms for clients including Shell, Amazon, Formula E, Sky, and Quantcast.
In 2018, she founded her own agency, The Make Group, with Mark Sherwood, former World Director of Saatchi & Saatchi. The Make Group is a multidisciplinary digital agency focused on the launch of start-ups and other new brands which rely on the power of e-commerce.
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