Creation of an Online Shop with Shopify
A course by Rocio Carvajal, E-commerce and Digital Marketing Expert
Get started in the world of e-commerce with the sector's top platform
E-commerce is currently playing a crucial role in the growth of new brands and businesses. It allows you to carry out transactions directly with consumers without going through traditional sales channels. In this course, learn to use Shopify—the leading e-commerce platform—from scratch to create your first online store and move your brand into the online sphere.
Your guide for this journey is Rocío Carvajal, founder of The Make Group, an e-commerce and digital marketing agency in London. With more than a decade's experience, Rocío's clients include big-name brands such as Amazon, Shell, and Sky.
What will you learn in this online course?
14 lessons & 5 downloads
- 95% positive reviews (897)
- 38,798 students
- 14 lessons (1h 55m)
- 5 downloads
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
ShopifyWhat is this course's project?
Create and launch your own online store on Shopify.
Projects by course students
Who is this online course for?
Anyone who wants to open their first online store but doesn't have any previous experience.
Requirements and materials
You don't need any previous knowledge to take this course, just a computer with internet access.
Reviews
Rocio Carvajal
A course by Rocio Carvajal
Rocío Carvajal is an e-commerce and digital marketing specialist based in London. She is experienced in web design, user experience, online marketing, SEO, and the implementation and launch of digital products. She has created and directed industry-leading e-commerce platforms for clients including Shell, Amazon, Formula E, Sky, and Quantcast.
In 2018, she founded her own agency, The Make Group, with Mark Sherwood, former World Director of Saatchi & Saatchi. The Make Group is a multidisciplinary digital agency focused on the launch of start-ups and other new brands which rely on the power of e-commerce.
Content
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U1
Introduction
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Presentation
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References
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What will we do in this course?
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U2
Start-up: How to create your store
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First steps
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How to choose and implement your template. Design of your store.
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Creation and management of products and collections
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How to create content pages and blogs
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Set the navigation menu
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Store Settings
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U3
Maximize the possibilities of your store (Production)
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Sales channels, discount codes and recovery of abandoned carts
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Apps
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Analytical
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U4
Launching
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How to test an order. Order and customer management
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How to remove the maintenance page, connect your domain and launch your store
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FP
Final project
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Creation of an Online Shop with Shopify
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
You’ll learn how to create, set up, and customize an online store in Shopify, manage products, payments, and shipping, implement digital marketing strategies, and analyze your e-commerce performance to maximize sales and growth.
Yes, the course is designed for people with intermediate knowledge but is accessible to those with a basic background in e-commerce or digital marketing who want to specialize in Shopify.
You’ll need basic prior knowledge of digital marketing or e-commerce, internet access, and a computer. No advanced programming or design experience is required.
The course guides you through creating your account, choosing a plan, setting up your store, and launching it publicly, including design customization, payment integration, and domain setup.
Shopify stands out for its ease of use, scalability, technical support, and built-in marketing tools. The course compares its advantages and limitations against WooCommerce and Magento to help you choose the best fit.
You’ll learn how to pick and edit templates, add your logo, adjust colors, modify the homepage, and manage theme copies for a professional, unique design.
Yes, the course covers running social media campaigns, SEO optimization for products, and using digital marketing tools to drive traffic and increase sales.
Shopify
Excellent
Genial!!! Muy bien explicado todo! Gracias Rocío!
Estoy empezando el Curso pero tiene muy buen pinta y lo que he visto hasta ahora cumple con mis expectativas, totalmente recomendable
Muy bueno, bien explicado
Realmente muy bueno, ya estoy por terminar y toda la información ha sido muy clara, sencilla de entender y todo lo he puesto en práctica.