Working as an Advertising Photographer: Strategies and Techniques
Portfolio Review and Plan of Attack 2
A course by Gonzaga Manso , Photographer
About the video: Portfolio Review and Plan of Attack 2
Overview
“In this second part of the lesson, I will tell you how you can start spreading your portfolio.”
In this video lesson Gonzaga Manso addresses the topic: Portfolio Review and Plan of Attack 2, which is part of the Domestika online course: Working as an Advertising Photographer: Strategies and Techniques. Develop your career in advertising photography. Learn to understand the market, create your strategy, and build your specialized portfolio..
Partial transcription of the video
“Portfolio review and plan of attack We have already reviewed the portfolio, We have already talked about face-to-face visits, But obviously it's not going to be our only tool. to make ourselves known. There are going to be many others that we are going to see right now. One of the most important things will be your website. I think that every photographer should have a very clear website, where the photos are the most important thing and where your work is collected. It will be the reference point. Even before making an in-person visit, When you write that email to the production department...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Working as an Advertising Photographer: Strategies and Techniques
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Category
Photography & Video -
Software
Adobe Photoshop -
Areas
Commercial Photography, Digital Photography, Photography

Gonzaga Manso
A course by Gonzaga Manso
Gonzaga Manso is a photographer and director renowned for his ability to tell stories through striking and emotionally charged images. Passionate about light and characters, he discovered his love for photography during his teenage years, which led him to fully dedicate himself to advertising photography. With a career spanning over a decade, he has worked with renowned brands such as Coca-Cola, Ikea and Huawei, and has collaborated with prestigious directors such as Isabel Coixet and Javier Fesser. His precise and demanding approach has allowed him to win multiple international awards and to be included in the list of the 200 best photographers in the world according to Lürzer's Archive.
Manso has taught photography and lighting courses in various cities around the world, sharing his knowledge and experience with passionate students. His work, which often reflects a touch of surrealism, speaks of the personal experiences that inspire him, from his family and friends to everyday situations. For him, photography is a communication tool that combines technique and creativity, and his goal is always to create memorable images that stand out in the competitive advertising market.
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- 273 students
- 17 lessons (4h 14m)
- 22 additional resources (4 files)
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- Audio: Spanish, English
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- Level: Beginner
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