Methodology and Conceptualisation for Designing Characters

A course by Jordi Ros
Designer and artist. Barcelona, Spain.
On Domestika since 09/14/2018
, Designer and artist

Research, illustrate and present your character ideas

  • 92% Positive reviews (65)
  • 1485 students
  • Audio: Spanish
  • Spanish, English, Portuguese, German
Methodology and Conceptualisation for Designing Characters

Research, illustrate and present your character ideas

  • 92% Positive reviews (65)
  • 1485 students
  • Online and at your own pace
  • Audio: Spanish
  • Level: Beginner
  • 12 Lessons (1h 35m)
  • Available from the app
  • Spanish, English, Portuguese, German
  • Unlimited access forever

Designing a character is a broad concept and goes beyond just the illustration process. Character design starts long before you think about putting pencil to paper; there is a process of conceptualization in order to design everything that surrounds your character. Jordi Ros, Mexican illustrator and designer, knows this process inside and out and will share his expertise with you in this course.

You will learn to design characters: from the ideation of a solid concept to the illustration. Then you will learn how to best to present it for personal or professional projects. You will develop a complete, but flexible, methodology focused on the design of characters in any of its applications: animation shorts, comics and even collectible figures.

About this course

Course table of contents

  • U1
    U1. Introduction
  • U2
    U2. Investigate and sketch: my professional binomial
  • U3
    U3. Iteration: the modular design of characters
  • U4
    U4. Presentation of the character and its complements
  • FP
    FP Final project
View details

You will begin by getting to know Jordi Ros' work, his professional career and his influences in the field of characters design.

You will learn the process of pre-design; researching and drafting (the most important professional pairing behind all of your work) to create moodboards with an organized and structured layout in order to create characters.

Then you will create the basis of your character: a template in which you can reiterate and change depending on the action and situation in which you are in. This will help you to streamline the design process.

Jordi will show you how to adapt your characters, and all the content generated around them, into a professional presentation format with descriptions, annotations and graphic design elements that will help your character come alive.

What is this course's project?

You will design a character from a predefined concept by Jordi or, if you wish, on your own.

Projects by course students

Who is it for?

For designers, illustrators, cartoonists or anyone with an interest in the conceptualization and design of characters for commercial or personal purposes.

What you need

It's recommended to have a previous knowledge of drawing, as well as have had previously used some type of image editing software.

The techniques and methodologies applied by Jordi in this course are applicable to any medium and you can use his techniques to create characters digitally or by hand.

With respect to materials, you will need a computer or a tablet. Jordi uses Procreate on his iPad, but you can use any software that best suits your abilities.


1485 Students
65 Reviews
92% Positive ratings

Jordi Ros

A course by Jordi Ros

Designer and artist

Jordi Ros is an illustrator, designer and artist. He was born in Mexico and now based in Barcelona. For the past 6 years, he has dedicated his career to commercial illustration and has worked with clients such as Vice UK, Universal, Virgil Atlantic, Adidas and Sony Music. He also works independently as a concept developer for art toys and collectibles.

Jordi's work is characterized by the fusion of traditional drawing, manga and sport, with a Japanese influence clearly evident in his style. His work intends to touch on the currents events that change daily.


  • U1


    • Presentation
    • Influences
  • U2

    Investigate and sketch: my professional binomial

    • Investigate from randomness
    • Character Moodboards
  • U3

    Iteration: the modular design of characters

    • Base templates
    • Iterations of the character
    • Color - Hue, tint, tone and shadow
    • Color - Color structures
    • Color - Color study
    • Color - Analysis of an example
  • U4

    Presentation of the character and its complements

    • Template complements: expressive illustration
    • Character presentation
  • FP

    Final project

    • Conceptualization and design of illustrated characters

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Frequently Asked Questions

  • Domestika's courses are online classes that provide you with the tools and skills you need for completing a specific final project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the instructor and other users, thus creating a dynamic course community.

  • The course is 100% online, so once they are published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

  • The courses are divided into different units, each one includes lessons, informational texts, tasks and practice exercises to carry out your project step by step, with additional complementary resources and downloads. You will also have access to an exclusive forum where you can interact with the instructor and other students, and share your work and your course project, thus creating a community around the course itself.

  • You can now redeem the course you received, just access redeeming page to enter your gift code and redeem it.

Methodology and Conceptualisation for Designing Characters. A Illustration course by Jordi Ros

Methodology and Conceptualisation for Designing Characters

A course by Jordi Ros
Designer and artist. Barcelona, Spain.
On Domestika since 09/14/2018
  • 92% Positive reviews (65)
  • 1485 students