Illustrated Stationery: A Guide to Sell and Market Your Art
Marketing
A course by Jessica Roux , Illustrator and Author
About the video: Marketing
Overview
“If you're wondering how to increase your sales and get your work in front of more eyes, don't miss this lesson! I'll give you some marketing tips for showing your work to the world. ”
In this video lesson Jessica Roux addresses the topic: Marketing, which is part of the Domestika online course: Illustrated Stationery: A Guide to Sell and Market Your Art. Create your own line of stationery using your original artwork, and learn how to sell them online, to shops, and in person.
Partial transcription of the video
“In the last lesson, I showed you how to pack and ship orders. In this lesson, I'll teach you some marketing basics. Now that you have a functioning online shop and you're starting to make some sales, you might want to start increasing those sales. This can seem like a daunting task at first, but I've got some tips for you. When it comes to promoting your work, social media is really king. When I was first starting out, I noticed I only made sales on days that I posted about my work on my social networks. You might feel like you're being annoying when you post your work, but if you don't, no...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Illustrated Stationery: A Guide to Sell and Market Your Art
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Category
Illustration, Marketing & Business -
Software
Adobe Photoshop -
Areas
Brand Strategy, Branding & Identity, Creative Consulting, Design Management, Digital Illustration, Digital Painting, Drawing, Management & Productivity, Marketing, Naturalistic Illustration, Portfolio Development, Realistic Drawing, Traditional illustration
Jessica Roux
A course by Jessica Roux
Jessica Roux is an American freelance illustrator and self-described plant and animal enthusiast. She has been drawing and painting since she was a child when her parents would set up easels in her backyard. She also spent a lot of time exploring the woods in North Carolina, which sparked her love of nature at an early age. Jessica went on to study illustration at the Savannah College of Art and Design and, after graduating, began working as a freelance illustrator, combining her love of illustration and nature.
Since then, Jessica’s designs have been transformed into everything from prints to stickers and cards, and she has illustrated various books, including one of her own, Floriography: An Illustrated Guide to the Victorian Language of Flowers. Her work has also appeared in the Metropolitan Museum of Art, as well as publications including The New Yorker and Taproot Magazine.
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