Character-based Infographic Design
Typography
A course by Norbi Baruch , Illustrator
About the video: Typography
Overview
“Now we are going to experiment with the second part of the visual reading level that infographics have: the fonts. Next, we'll create fonts that look Japanese, but aren't.”
In this video lesson Norbi Baruch addresses the topic: Typography, which is part of the Domestika online course: Character-based Infographic Design. Learn to communicate through images by exploring design concepts and tools for creating infographics.
Partial transcription of the video
“typography We saw the design we saw the text stain and we saw the main image, but there is another element that always attracts attention, what is the title, and more when the title is drawn or when the title has to do with the central image, which, in a way, completes the main image. Now we will see several examples of fonts that were made for an infographic. a very special case is this typeface that I did for The Pink Panther. This was the version that was made for Brazil. Look how the typography, that appears, in this case, on the image, then it is more important than the image and, in t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Character-based Infographic Design
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Category
Design, Illustration -
Areas
Communication, Digital Illustration, Graphic Design, Infographics, Information Design

Norbi Baruch
A course by Norbi Baruch
Norberto Baruch, better known as El Norbi, is an expert in infographics and information design. He is currently in charge of researching, designing, and creating social media infographics for the National Institute of Statistics and Census of Argentina (INDEC). He's worked for national newspapers in Argentina such as Clarín, La Nación, and Tiempo. He also created the information design degree program at the Universidad de Palermo in Buenos Aires, which is currently the only one of its kind in Latin America.
He has been the creative mind behind many high-profile projects, including the typography design on pennants for several NBA teams and a Coca-Cola launch campaign for the advertising agency McCann-Erickson. He also published a book of superhero and comic book character infographics for the Spanish-speaking market titled Infocomics: Los secretos de los superhéroes (y de otros personajes de historieta).
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- 13 lessons (2h 15m)
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- Audio: Spanish
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- Level: Beginner
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