Social Media Content Strategy for Creatives
Defining Goals
A course by Louisa Schwartz , Illustrator and Content Creator
About the video: Defining Goals
Overview
“First, I will help you define your values and know what to communicate about. This will allow you to understand how you want people to perceive you, whether it's you or your work on social media.”
In this video lesson Louisa Schwartz addresses the topic: Defining Goals, which is part of the Domestika online course: Social Media Content Strategy for Creatives. Discover the latest trends on Instagram, Pinterest, and TikTok to drive community engagement with simple tools like a posting schedule..
Partial transcription of the video
“Goals definition We will now define who we are to better communicate on social networks and also choose our goals. Through the resources and exercises offered, I'll show you how to organize yourself better to publish serenely on social networks. For the final project, you will create a posting schedule in order to organize and decline content. For this we will use a competition project, that is to say from the beginning until its final publication. I will give my community a lot of stationery with objects that I created, but also selected. We will ask ourselves questions on the content to p...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Content Strategy for Creatives
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Category
Marketing & Business -
Software
Canva, Tik Tok -
Areas
Communication, Content Marketing, Digital Marketing, Growth Marketing, Social Media

Louisa Schwartz
A course by Louisa Schwartz
Louisa Schwartz is a freelance illustrator who knows her way around social media better than most. Under the pseudonym @ectomorphe on YouTube and Instagram, she shares her passion for the creative arts. Her goal is to help people become as inspired as her and to start making a living from their passion.
Her creations are always full of color and positivity because her mission is, above all, to motivate her community and send out good vibes. She has also charmed brands like Adobe, Vans, and Canon.
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- 2,608 students
- 12 lessons (1h 35m)
- 22 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: French
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- Level: Beginner
- Unlimited access forever