Social Media Content Strategy for Creatives
A course by Louisa SchwartzIllustrator and Content Creator
A course by Louisa Schwartz, Illustrator and Content Creator
Discover the latest trends on Instagram, Pinterest, and TikTok to drive community engagement with simple tools like a posting schedule.
It's no secret that nowadays, to make a brand truly come to life you have to know how to use social networks to your advantage. Between algorithm changes, Twitter, YouTube, Facebook, Pinterest, Instagram, and now the arrival of TikTok, how do you keep up? Without some knowledge and practical know-how, it's easy to get lost in the digital jungle.
Don't panic, Louisa Schwartz is here to help! In this online course, she shows you tools to optimize your presence on social networks and build an active community. Discover the specifics of each platform and a range of simple tools to save time when managing your publications. So get ready to create original, diverse, and multicolored posts!
What will you learn in this online course?
12 lessons & 22 downloads
Content by Social Network
17 minutes, 20 seconds
Finding Content Ideas
11 minutes, 15 seconds
Generating engagement
15 minutes, 20 seconds
Content Batching
5 minutes, 25 seconds
The Variations
4 minutes, 22 seconds
The Publication Schedule
8 minutes, 27 seconds
What's included in this course?
Louisa starts the course by introducing herself and talking about artists who inspire her on a daily basis, taking a look at some examples on YouTube.
Next, look at the basics of content creation on social media. Discover the concept of visual identity and learn how to find inspiration, then look at how to vary your content according to the platform and generate engagement.
Louisa moves on to tackle the issue of organizing your tasks and publications. She gives you some tips to structure your week and offer variety within the same type of content. Finally create a posting schedule—an indispensable tool in the daily management of your networks.
To wrap up the course, discover some time-saving tips by recylcing old posts. Louisa even offers you a ready-made content list to help you find inspiration. You're two steps away from going viral!
Recommended software & tools for this course
What is this course's project?
Create a posting schedule and a content series for social media.
Projects by course students
Who is this online course for?
Anyone who wants to improve their presence on social media, from curious minds to seasoned YouTubers.
Requirements and materials
To follow this course, you mostly need a vivd imagination and to be excited to get creative, as well as an active social media account, a smartphone to create photo or video content, and a notebook.
Reviews
- 6 months ago
assez synthétique avec beaucoup d'informations intéressantes
- 1 year ago
Conteudo básico mas de muita importancia para quem esta começando ou deseja engajar suas redes sociais para o negocio. Através do que Louisa ensina dá pra construir uma base sólida e segura de prosperar na divulgação das minhas pinturas.
- 1 year ago
El curso es super práctico y fácil de entender :)
- 2 years ago
The course is very useful for creators who want to open instagram account and get benefit. Thank you Louisa!
- 2 years ago
Très interessant, pour débuter et agréable en français
Her creations are always full of color and positivity because her mission is, above all, to motivate her community and send out good vibes. She has also charmed brands like Adobe, Vans, and Canon.
Content
- U1
Introduction
- About Me
- Influences
- U2
Organization and Communication Choices
- Defining Goals
- Visual Identity
- Content by Social Network
- Finding Content Ideas
- Generating engagement
- U3
Content Planning
- Content Batching
- The Variations
- The Publication Schedule
- U4
More Tips
- Updating Old Content
- A List of Video Ideas
- FP
Final project
- Social Media Content Strategy for Creatives
What to expect from a Domestika course
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
Certificates
PLUSIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
The course is mainly aimed at those with intermediate illustration skills but also offers accessible advice for beginners on social media.
It’s recommended to have basic knowledge of digital illustration and to be comfortable using a graphics tablet and tools like Procreate, Instagram, Pinterest, or TikTok.
You’ll learn how to create, organize, and share your illustrations across various social networks, grow your audience, monetize your art, and build a consistent visual identity.
The course covers strategies for visibility, monetization via Patreon, and community building—key elements to earning income as a freelance illustrator.
Yes, it covers making reels, stories, albums, and using trends, hashtags, and platform-specific formats to maximize your illustrations’ reach.
The course offers practical methods to plan, batch, and tailor your content for each social platform, considering timing and audience engagement.
Yes, it teaches how to select color palettes, fonts, and moodboards to create a cohesive Instagram feed and strong visual identity.