Sign Creation with Hand-Painted Lettering
Sharing Your Sign on Social Media
A course by Christopher Rouleau , Graphic Designer, Lettering Artist, and Sign Painter
Joined June 2021
About the video: Sharing Your Sign on Social Media
Overview
“In this lesson, I will teach you how to professionally photograph your sign and thus make it shareable on social media. Then, you can build your portfolio!”
In this video lesson Christopher Rouleau addresses the topic: Sharing Your Sign on Social Media, which is part of the Domestika online course: Sign Creation with Hand-Painted Lettering. Learn to combine lettering and painting techniques to make an eye-catching sign that communicates a message.
Partial transcription of the video
“Sharing Your Sign on Social Media In this lesson, I'll share a few tips on how to photograph your new sign for social media as well as your portfolio. When you're ready to photograph your new sign, you'll want a neutral background. Anything white or gray, paper or fabric is perfect. You'll also want to consider lighting. You don't want any shadows. You want as neutral and even lighting as possible. I often go outside on an overcast day and photograph outside. If you can't do that, consider getting a ring light or any kind of light that will distribute evenly over your sign. As you have a ni...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Sign Creation with Hand-Painted Lettering
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Category
Calligraphy & Typography -
Areas
Lettering, Signage Design, Typography

Christopher Rouleau
A course by Christopher Rouleau
Christopher Rouleau is a Canadian graphic designer, lettering artist, and sign painter. Growing up in a small town in Saskatchewan, he remembers being inspired by the hand-painted signs in grocery stores and storefronts. After completing his studies at the University of Calgary, he began his professional career in stock photography and fonts, which helped him discover his passion for hand lettering. Soon, he became a full-time freelance designer, and co-founded Ligatures, a hub for typography and lettering in Toronto.
His work has been part of numerous exhibitions throughout Canada, and he has given talks and workshops at events like ATypl Montreal, Adobe Creative Jam, and Creative Mornings. He has collaborated with clients like the City of Toronto, LG, The Body Shop, Pepsi, the University of Toronto, Greenpeace, Pride Toronto, and more. He is also a regular contributor to Uppercase Magazine, and has been featured in publications like Flare Magazine, Globe & Mail newspaper, CTV News, and more. Christopher is the recent recipient of the Communication Arts Award of Excellence in Typography.
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- 996 students
- 15 lessons (1h 54m)
- 10 additional resources (3 files)
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- Audio: English, Spanish
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- Level: Beginner
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