Sign Creation with Hand-Painted Lettering
Project Ideation, Sketching, and Refinement
A course by Christopher Rouleau , Graphic Designer, Lettering Artist, and Sign Painter
Joined June 2021
Joined June 2021
About the video: Project Ideation, Sketching, and Refinement
Overview
“In this lesson, I will show you how to approach the creative process from start to finish, with lots of examples of sketching and refinement.”
In this video lesson Christopher Rouleau addresses the topic: Project Ideation, Sketching, and Refinement, which is part of the Domestika online course: Sign Creation with Hand-Painted Lettering. Learn to combine lettering and painting techniques to make an eye-catching sign that communicates a message.
Partial transcription of the video
“Project ideation, Sketching and Refinement In this lesson, I'll discuss my process for project ideation, sketching and refinement. Text, when used sparingly and smartly, can be very effective at conveying a message. It's important to take the time to consider which words you'll use and how those will be used to convey a message. It's your choice which message you choose to put on your final project, but I highly encourage you to pick something playful or optimistic. It makes everyone feel better. The first step whenever I take on a new project is to build a mood board. I go on the internet ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Sign Creation with Hand-Painted Lettering
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Category
Calligraphy & Typography -
Areas
Lettering, Signage Design, Typography
Christopher Rouleau
A course by Christopher Rouleau
Christopher Rouleau is a Canadian graphic designer, lettering artist, and sign painter. Growing up in a small town in Saskatchewan, he remembers being inspired by the hand-painted signs in grocery stores and storefronts. After completing his studies at the University of Calgary, he began his professional career in stock photography and fonts, which helped him discover his passion for hand lettering. Soon, he became a full-time freelance designer, and co-founded Ligatures, a hub for typography and lettering in Toronto.
His work has been part of numerous exhibitions throughout Canada, and he has given talks and workshops at events like ATypl Montreal, Adobe Creative Jam, and Creative Mornings. He has collaborated with clients like the City of Toronto, LG, The Body Shop, Pepsi, the University of Toronto, Greenpeace, Pride Toronto, and more. He is also a regular contributor to Uppercase Magazine, and has been featured in publications like Flare Magazine, Globe & Mail newspaper, CTV News, and more. Christopher is the recent recipient of the Communication Arts Award of Excellence in Typography.
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- 953 students
- 15 lessons (1h 54m)
- 10 additional resources (3 files)
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- Audio: English, Spanish
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- Level: Beginner
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