Personal Branding: Work in the Creative Industry
Simon Sinek's Golden Circle
A course by Work! Trabajo & Diseño , Strategic Design Consultancy
Joined June 2021
About the video: Simon Sinek's Golden Circle
Overview
“Why we are the way we are, why we do what we do or how we do it are very deep questions. However, if you find the right answers, they will be a true guide that will help you show your full potential. This tool will help you do it.”
In this video lesson Work! Trabajo & Diseño addresses the topic: Simon Sinek's Golden Circle, which is part of the Domestika online course: Personal Branding: Work in the Creative Industry. Learn to showcase the best of your professional profile to get closer to your dream jobs and shape the future of your career.
Partial transcription of the video
“Simon Sinek's Golden Circle In this lesson I want to introduce you to the golden circle tool. We have borrowed this tool from Simon Sinek. The tool is this that you see here on the table and you see that it has three different levels, three concentric circles used to count or serve to explain the different parts. In the first and outermost part is the what, what are we involved in, what does a company do or what we do as professionals. There we are all more or less the same, there is no difference. We will be able to find more differences in how we do things because it differentiates us fro...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Personal Branding: Work in the Creative Industry
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Category
Design, Marketing & Business -
Areas
Business, Communication, Creative Consulting, Digital Marketing, Portfolio Development

Work! Trabajo & Diseño
A course by Work! Trabajo & Diseño
Mariano Sarmiento is the Creative Director at wearebold.es, a branding, UX, and editorial design studio. He studied graphic design at the Escuela de Artediez in Madrid and has worked with clients like the UN, SEGIB, the OEI, Cambridge University Press, Edelvives, the Bank of Spain, and the Madrid City Council.
Daniel Esteban, like Mariano, is also a strategic designer, branding specialist, and expert at streamlining creative processes for companies and institutions. He studied editorial branding and design and packaging at the IED Madrid. He has collaborated with clients like the Bank of Spain, the Madrid City Council, the OEI, Fundación ONCE, and Economists Without Borders.
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