Kinetic Typography: Create a Visual Concept in Motion
Introduction to Kinetic Typography
A course by Simon François , Graphic Designer
About the video: Introduction to Kinetic Typography
Overview
“We will start by seeing why animating text is relevant. I will explain to you what a matrix typography is and thus show you why a strict and rigid typography can prove to be a good ally.”
In this video lesson Simon François addresses the topic: Introduction to Kinetic Typography, which is part of the Domestika online course: Kinetic Typography: Create a Visual Concept in Motion. Learn how to create coded motion typography with Illustrator and After Effects.
Partial transcription of the video
“In this lesson. i will discuss my perception of kinetic typography with you. In this course. we will create amateur typography. simply amateur. made up of a multitude of identical elements. We first design it in Illustrator using a construction grid. then animate it in After Effects. As a final project. we will create animated typography. A matrix is a grid. Take. for example. a small squared notebook. You can see here that from this same grid. you can create different types of matrices. A matrix is thus the repetition of the same element. whose arrangement is strictly defined by a grid. Th...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Kinetic Typography: Create a Visual Concept in Motion
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Category
3D & Animation, Calligraphy & Typography -
Software
Adobe After Effects, Adobe Illustrator -
Areas
Animation, Design, Kinetic Typography, Motion Graphics, Typography

Simon François
A course by Simon François
Simon François has been drawing since he was a child. After studying in Paris, he began his graphic design career in Amsterdam at Studio Thonik. After a stint in Berlin and Mexico, he now works mainly in the cultural and luxury sectors for the likes of Ed Banger and Hermès.
Largely influenced by Dutch culture, he likes to build conceptual micro-narratives where animation breaks the austerity of abstract visuals. His other passions, language and poetry, also inspire his work.
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- 2,624 students
- 11 lessons (1h 25m)
- 18 additional resources (6 files)
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- Available on the app
- Audio: French, English, Italian, Portuguese
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- Level: Beginner
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