Badge Logo Design for Beginners in Illustrator
Imagery and Focal Point
A course by Clark Orr , Graphic Designer and Illustrator
About the video: Imagery and Focal Point
Overview
“The imagery inside the badge logo is what really defines it. In this lesson, we’ll talk about how to make it fit the aesthetic you’re going for.”
In this video lesson Clark Orr addresses the topic: Imagery and Focal Point, which is part of the Domestika online course: Badge Logo Design for Beginners in Illustrator. Learn the basics of designing striking badges, crests, and logos that visually represent your team by exploring the playful art of digital illustration.
Partial transcription of the video
“ Imagery and Focal Point Now that we've discussed lettering style and typography, in this lesson, we'll talk about imagery and how important it is to making a great badge logo. We already have our container outline drawn out and we already have our lettering figured out for Little Engine. Now, I'll start digging into the fun part, which is imagery. I'm an illustrator as much as I am a designer, so I love drawing cool imagery. Let's go ahead and do a deep dive. I already have the turtle character illustrated out here. I'll open this layer here. We'll look at some of the tricks I did to get ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Badge Logo Design for Beginners in Illustrator
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Category
Design -
Areas
Branding & Identity, Digital Design, Graphic Design, Vector Illustration
Clark Orr
A course by Clark Orr
Clark Orr is a full time freelance graphic designer and illustrator with twenty years of experience, and is based in Orlando, Florida. In addition to his illustration and branding work with businesses, brands, and agencies world-wide, he co-owns his own brand Hellcats USA, which produces art prints, candles, apparel, and accessories. From an early age, he was introduced to design as well as encouragement to pursue his creative impulses, from his father, who worked as a sign maker.
His love for aged, yet timeless aesthetics is materialized in his collection of historical art and graphics artifacts, which inspire his creations with a characteristic nod backwards. His clients range from smaller, independent brands to household names like Target, Nike, NBCUniversal, Marvel Studios, Dropbox, Facebook, Under Armour, AMC, IFC, and many more.
- 96% positive reviews (48)
- 1,500 students
- 14 lessons (2h 13m)
- 9 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
