Product Design: Create Pieces with a Story
Communication
A course by Fango (Francisco Jaramillo) , Product Designer
Joined March 2020
About the video: Communication
Overview
“One of the most important parts of telling the story is in its communication. The same photography or use of illustrations and referent images will help you to be assertive and reach the final consumer more easily.”
In this video lesson Fango (Francisco Jaramillo) addresses the topic: Communication, which is part of the Domestika online course: Product Design: Create Pieces with a Story. Learn to create a visual narrative for your designs so each detail of your object has soul.
Partial transcription of the video
“Communication Once we have the model, we will understand that telling the stories It is very important through communication. That is why in this lesson we will talk a little more about it. The process of connecting people with products Many times it happens through communication. That is when we find that soul behind the products. For example, when we talked earlier in Giovanni Cutolo's book, "Luxury and Design", he also makes a lot of emphasis in which the satisfactory part of an object on the market It is often communication. That's when he talks about the lucky clover, have a good produ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Product Design: Create Pieces with a Story
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Category
Design -
Software
SOLIDWORKS -
Areas
Furniture Design & Making, Product Design, Storytelling

Fango (Francisco Jaramillo)
A course by Fango (Francisco Jaramillo)
Francisco Jaramillo is a product designer and the creative soul behind Fango, his design studio located in Colombia. Inspired by his culture and everyday experiences, Francisco creates narrative pieces conveying values and creating dialogue between people. For him, every detail matters: from the theme of the product to its shape, material, and color.
He has worked with different brands and exhibited his creations in fairs such as Abierto Mexicano de Diseño and WantedDesign in Manhattan.
- 88% positive reviews (16)
- 576 students
- 12 lessons (2h 9m)
- 20 additional resources (8 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever