Authentic Personal Branding: Develop Your Freelance Career
True to You
A course by Alli Koch , Author, Entrepreneur, and Freelance Artist
Joined February 2021
About the video: True to You
Overview
“In this lesson, I will talk about being true to yourself. Being top of mind for something that isn't true to you and your daily life will be hard and feel like work. There might be a lot of people doing what you are doing but no one in the world is you! ”
In this video lesson Alli Koch addresses the topic: True to You, which is part of the Domestika online course: Authentic Personal Branding: Develop Your Freelance Career. Connect with your ideal clients and grow as a creative professional by learning how to promote your unique style and personality in a natural way.
Partial transcription of the video
“True to You In this lesson, I'll be talking about how to be true to you. When you're top of mind for something that isn't a 100% you, or your personality, it'll feel like a lot of work, and it shouldn't. The goal is for this to be as natural and seamless as possible. If you're trying to be something that you aren't, or if you're trying to just grind and make as much money as possible, you might grow, but your business won't propel. This is why finding your why, defining your style, figuring out what your strengths are, and leaning into all three of those will be helpful. The minute you do t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Authentic Personal Branding: Develop Your Freelance Career
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Category
Marketing & Business -
Areas
Communication, Digital Marketing, Instagram Marketing, Marketing, Social Media
Alli Koch
A course by Alli Koch
Toni Allison Koch, better known as Alli Koch, is an author, artist, and well-rounded creative entrepreneur who has turned her love of doodling into a successful freelance career. After graduating college with a business marketing degree and majoring in Business, she overcame her fear of not finding a job through her art and began exploring how to turn her passion into a successful business.
Today, Alli runs her own six-figure business Alli K Design in Dallas, Texas (US), where she develops her books, murals, mentoring sessions, podcasts, and much more. She has worked for clients like Lululemon, The Container Store, and Fossil. She has published two books: Modern Florals and Florals by Hand, to teach readers how to draw flowers and cacti.
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- 11 lessons (1h 13m)
- 11 additional resources (4 files)
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- Audio: English
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- Level: Beginner
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