Authentic Personal Branding: Develop Your Freelance Career

A course by Alli Koch , Author, Entrepreneur, and Freelance Artist

Author, Entrepreneur, and Freelance Artist. Dallas, United States.
Joined February 2021

Connect with your ideal clients and grow as a creative professional by learning how to promote your unique style and personality in a natural way

  • 97% positive reviews (139)
  • 3141 students
  • Audio: English
  • English, Spanish, Portuguese, German, French, Italian, Polish, Dutch

Connect with your ideal clients and grow as a creative professional by learning how to promote your unique style and personality in a natural way

A course by Alli Koch

Whether you’re starting out as a freelancer or want to boost your professional opportunities, developing your skills in marketing and networking is essential to your success. Artist, author, and founder of her own design studio, Alli Koch is here to show you how to build a successful strategy to connect with your ideal audience while staying true to your personality.

Learn how to define your style and express it confidently on social media to become top of mind in your sector. Discover how to sell your work naturally to attract your ideal clients and create a professional mock-up and pitch deck that’s ready to present to your future clients.

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What will you learn in this online course?

11 lessons & 11 downloads

What Is Top of Mind
6 minutes, 44 seconds
True to You
3 minutes, 44 seconds
Creating with Your Style
9 minutes, 10 seconds
Mock-Ups Jumpstart Innovation
4 minutes, 6 seconds
  • 97% positive reviews (139)
  • 3141 students
  • 11 lessons (1h 13m)
  • 11 additional resources (4 files)
  • Online and at your own pace
  • Available on the app
  • Audio: English
  • English, Spanish, Portuguese, German, French, Italian, Polish, Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

Develop a pitch deck that shows who you are, what you offer, and examples of your work to share with potential clients.

Projects by course students

Who is this online course for?

For freelancers starting out or experienced freelancers who want to expand their business.

Requirements and materials

No previous experience is necessary to take this course.

As for materials you’ll need an Instagram account and access to a computer, phone, or iPad, with image-editing software such as Adobe Illustrator or Procreate.


Reviews

3141 Students
139 Reviews
97% Positive ratings
  • More reviews

Alli Koch

A course by Alli Koch

Teacher Plus
Author, Entrepreneur, and Freelance Artist

Toni Allison Koch, better known as Alli Koch, is an author, artist, and well-rounded creative entrepreneur who has turned her love of doodling into a successful freelance career. After graduating college with a business marketing degree and majoring in Business, she overcame her fear of not finding a job through her art and began exploring how to turn her passion into a successful business.

Today, Alli runs her own six-figure business Alli K Design in Dallas, Texas (US), where she develops her books, murals, mentoring sessions, podcasts, and much more. She has worked for clients like Lululemon, The Container Store, and Fossil. She has published two books: Modern Florals and Florals by Hand, to teach readers how to draw flowers and cacti.


Content

  • U1

    Introduction

    • About Me
    • Influences
  • U2

    Becoming Top of Mind

    • What Is Top of Mind
    • Finding the Why and Defining Your Style
    • True to You
  • U3

    Executing Top of Mind

    • Creating with Your Style
    • Mock-Ups Jumpstart Innovation
    • Share Your Persona through Instagram
    • Creating Your Pitch Deck
  • U4

    Staying Top of Mind

    • Connect With Your Target Audience
    • Building Your Networking Cheer Squad
  • FP

    Final project

    • Authentic Personal Branding: Develop Your Freelance Career

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates
    Plus

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


FAQs

Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Authentic Personal Branding: Develop Your Freelance Career. Marketing, and Business course by Alli Koch

Authentic Personal Branding: Develop Your Freelance Career

A course by Alli Koch
Author, Entrepreneur, and Freelance Artist. Dallas, United States.
Joined February 2021
  • 97% positive reviews (139)
  • 3141 students