Content Creation: Sustainable Social Media Strategies
Design Your “TV Channel”
A course by Tiago Henriques , Content Creator and Author
About the video: Design Your “TV Channel”
Overview
“Motivation oscillates. In this lesson, we’ll explore a concept that helps us stay consistent in a sustainable way: a content schedule that focuses on saving time and energy. ”
In this video lesson Tiago Henriques addresses the topic: Design Your “TV Channel”, which is part of the Domestika online course: Content Creation: Sustainable Social Media Strategies. Build flexible content strategies that save time and energy, without compromising on your creative goals.
Partial transcription of the video
“Design Your "TV Channel" In this lesson, we'll talk about how to create your TV channel. How to create a structure and a routine that is sustainable over time? In the previous lessons, we spoke about how it's unlikely that content creation ends up being urgent or the most important. Hence, it's essential to look at it as something we turn into a project. One of the cool ways to do this is to think of your schedule, your routine, as a TV channel, where you have specific TV shows on specific days or times to create a level of predictability or structure so you don't keep making new decisions ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Content Creation: Sustainable Social Media Strategies
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Instagram Marketing, Marketing, Social Media

Tiago Henriques
A course by Tiago Henriques
Tiago Henriques is a Brazilian-Portuguese content creator and author based in London. He was interested in design from a young age and eventually studied for a degree in industrial design at university. From there, alongside designing, he went on to work in a variety of different areas of content creation from video, to illustration.
Tiago is motivated by guiding people through creative processes and establishing strategies that work for them. He has built a following of over 200K people on Instagram, where he shares content designed to help fellow creatives find healthy approaches to posting content online. Tiago has also collaborated with brands including Instagram and Notion, written articles for Medium, and published his own book Erra Uma Vez about the challenges and insecurities of creatives.
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- 13 lessons (1h 48m)
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- Level: Beginner
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