Introduction to Networking: Build Professional Relationships
Define the Project and Platform
A course by Paloma Avila Pino, Art Director and Graphic Designer
Joined October 2011
About the video: Define the Project and Platform
Overview
“Now we are going to get fully involved in the development of the project; We will start by defining the bases of it. You will choose the type of community you want to create according to your objectives, you will define the theme, you will identify your audience and you will choose the channel through which you will support the project and the community.”
In this video lesson Paloma Avila Pino addresses the topic: Define the Project and Platform, which is part of the Domestika online course: Introduction to Networking: Build Professional Relationships. Discover the keys to creating a community with common interests and values to promote your projects.
Partial transcription of the video
“Define the project and platform In this lesson we will define our project and some basic elements that will serve as a roadmap. We are going to define our objectives, the theme, the audience we are addressing and the channels that we will use to develop the project. My proposal for the development of the project of this course would you think of a platform project that would serve as a community as the maximum tool to develop that network of contacts we were talking about and which will be our final goal. For the development of the project, I will use a notebook where I will be writing down...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Networking: Build Professional Relationships
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Category
Marketing & Business -
Areas
Business, Creative Consulting, Design Management, Marketing

Paloma Avila Pino
A course by Paloma Avila Pino
In 2016, Paloma Ávila founded Half & Twice, her independent design studio that specializes in brand development with a focus on digital presence for start-ups and growing businesses.
When she's not working at her studio, Paloma is actively involved in collaborative design projects and initiatives like the Ladies, Wine & Design event in Madrid. She is also the co-founder of Open Design Area and collaborates with The Magazine Club and Meet a Designer. She recently attended a board meeting at ADG-FAD, the Spanish designers' association in Barcelona, and helped launch a committee in Madrid with other industry colleagues.
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- Audio: Spanish
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