Introduction to Networking: Build Professional Relationships

Introduction to Networking: Build Professional Relationships

“Now that you have the knowledge and bases to launch a successful community initiative / platform, put them into practice in the development of your final project. In my case, I have chosen as the final project of the course a platform for events related to sustainable design accompanied by a content strategy on Instagram, but I encourage you to let your creativity fly with your project and define the format and theme that best suits you. feel like it. Remember that throughout the course I have been leaving you templates to make it easier for you to complete and structure all the content of your project. Now we are going to review the different phases to follow to develop your project. Project definition To start, do a search for references from other platforms that can serve as inspiration and then build the foundations of your project. Choose the type of community you want to create by completing the form with your objectives, the theme, your audience and the channel through which you will support the community.

Content strategy Next, materialize the concepts defined in the previous step and plan the content of your initiative. Specifically, establish a short-medium term strategy taking into account the frequency and type of content you want to share with the community. Project needs and key people Then, take as a starting point the strategy to discover needs by identifying the project's touchpoints with the public and look for the agents you must count on to carry out your project. Choose one of those contacts to develop a personalized pitch in visual presentation format. Action plan Finally, prepare your action plan by creating a predefined checklist according to your needs so that you do not forget what you must take into account before, during and after each action. Do not forget to establish a method of organization and long-term planning so that you have everything under control. Community management Finally, define the metrics through which you will monitor the growth of the community, so you can measure the success of your project and scale it in the future. Now comes your time. Share your project with the community by clicking on "Create your project". Follow the process that we have seen step by step and organize it to show the final result. Share with images and explaining with texts the different phases of development of your project. I would love to see your results! As a farewell, I want to thank you for accompanying me throughout the course. I hope that everything learned will serve you in the future. If you have questions or comments about your project, do not hesitate to write them in the forum and I will respond as soon as possible (I ask for your patience, since I have to combine it with my studio work) I also invite you to interact with your colleagues through the forum and give mutual feedback to obtain different perspectives. See you soon! ”

Partial transcription of the video

“Final project Now we will review the final project. I have decided to create a platform with physical events accompanied by a content strategy for Instagram. Another option would be to create an online events platform, a forum or an employment platform. It can be any idea to generate community and start creating a network of contacts. The first thing we must do is define the project. There we will take into account our professional goals. We are also going to define the theme and the channel through which we will generate our platform. It is important that you define your objectives very we...”

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Course summary for: Introduction to Networking: Build Professional Relationships

• Level: Beginner
• 98% positive reviews (53)
• 1375 students
• 4 units
• 11 lessons (2h 25m)
• 13 downloads

• Category

  Marketing & Business

• Areas

  Business, Creative Consulting, Design Management, Marketing