Creative Audiovisual Projects for Social Media
Concept (how to start)
A course by Fernando Schlaepfer , Photographer and Creative Director
About the video: Concept (how to start)
Overview
“In this class we are going to think about taking the first step. More important than making a perfect image, let's focus on getting the job done, making use of social media to talk about it.”
In this video lesson Fernando Schlaepfer addresses the topic: Concept (how to start), which is part of the Domestika online course: Creative Audiovisual Projects for Social Media. Learn how to create impactful audiovisual content from the initial idea to the final version and explore the power of social media.
Partial transcription of the video
“Concept (how to start) With everything you need to get the "start" planned, it's time to take a deep breath and get started. See and review the drafts and ideas, however embryonic they seem to be, after the first impulse given, it happens. I think it's very important to emphasize that this first image you create it doesn't need to have the weight of "wow, what an amazing image, it's all in." Why this can turn into a lock. Sometimes it's more important to take this first step, start telling the story and blazing your way, even this can be directly related to your theme. and be a great conver...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Audiovisual Projects for Social Media
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Category
Photography & Video -
Software
Adobe After Effects -
Areas
Content Marketing, Digital Photography, Instagram, Instagram Marketing, Instagram Photography, Lifestyle Photography, Mobile Marketing, Mobile Photography, Social Media
Fernando Schlaepfer
A course by Fernando Schlaepfer
Fernando Schlaepfer is a Brazilian creative director, photographer, and influencer. He started out as a professional photographer at just 15 years old and currently has almost 200k followers on social media. He studied visual communication and has worked in the fashion and advertising sector. He also formed part of the creative team at Globo.com and has never stopped producing and sharing his personal photography side projects.
He is a founding partner at I Hate Flash, a multimedia production company that has worked with brands such as Nike, adidas, Farm, and Coca-Cola. Additionally, he coordinates projects and important events including festivals like Rock in Rio and Lollapalooza. In 2021, he published his book Autorretratos de Um Isolamento with DreamBooks. Considered one of Rio de Janeiro's most vocal cultural agitators due to O Globo newspaper, Fernando is also a DJ and has played at both national and international festivals.
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- 2,216 students
- 13 lessons (1h 17m)
- 9 additional resources (1 files)
- Online and at your own pace
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- Audio: Portuguese
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- Level: Beginner
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