Aspirational Graphic Design: Create a Better Future
Concepts: Working Up 1
A course by Nathan Smith , Designer and Art Director
About the video: Concepts: Working Up 1
Overview
“This is the final lesson of the Concepts stage. It is here that we begin to visualise our favoured conceptual routes on the computer. From these, we can see what is working best to help us decide our final poster design. ”
In this video lesson Nathan Smith addresses the topic: Concepts: Working Up 1, which is part of the Domestika online course: Aspirational Graphic Design: Create a Better Future. Turn principals into actions and use poster design as a tool to inspire positive change in the world.
Partial transcription of the video
“U3L5 Concepts: Working Up Now that we have our favourite three routes selected, let's start visualizing these on the computer and looking at which of these works, and then we can decide from there. Let's start designing As this is a personal project, we don't need to work as much as we would for a client project, but we need to do a digital sketch with it, so that you get the idea's essence. The way these digital sketches feel is the key. It's about getting an overall vibe for it, so this is when the art direction starts to be revealed with each route. You can start to get glimpses of what ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Aspirational Graphic Design: Create a Better Future
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
3D Design, Art Direction, Branding & Identity, Design, Graphic Design

Nathan Smith
A course by Nathan Smith
Nathan Smith is a designer and art director from Cornwall, UK. Despite not being exposed to graphic design growing up, he became fascinated by it at a young age. Nathan went on to hone his craft whilst studying at university before moving to London where he worked on multiple work placements. There, through personal side projects, he discovered an appreciation for creating work with a purpose beyond profit.
Now freelance, he has collaborated with brands including Gregory Bonner Hale, 2xElliot, 4Creative, and London College of Fashion. He has been awarded and recognized by organizations such as D&AD, Design Museum Designs of The Year, The Guardian, and CNN.
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