Lettering with Procreate: Master the App
Brief and Mood board
A course by Ana Moreno , Designer and Lettering Artist
About the video: Brief and Mood board
Overview
“You will learn how to put together a short brief imagining that you are obtaining information directly from the client and what they want, and based on that information I will show you how to put together a mood board.”
In this video lesson Ana Moreno addresses the topic: Brief and Mood board, which is part of the Domestika online course: Lettering with Procreate: Master the App. Discover all the tools that Procreate offers to create professional and strong lettering pieces.
Partial transcription of the video
“Brief and mood board For me, there is nothing more important to have everything clear when starting a project. That's why I try to have a brief that I fill out with the client. or one that I fill in for my personal projects. It is like going on a journey without having a map. You can get to your destination but it will be easier if you have one. People think that creativity is something that comes out of nowhere, but it is the result of a research process and to have things very clear. That is why it is important to have a brief. So let's build our own. I show you what things I take into ac...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Lettering with Procreate: Master the App
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Category
Calligraphy & Typography -
Software
Procreate -
Areas
3D Lettering, Calligraphy, Digital Lettering, Lettering
Ana Moreno
A course by Ana Moreno
Ana Moreno, better known on social media as @lettering.iam, is a trained industrial designer who found her true passion in graphic design and her favorite form of expression in lettering. Her work can be found in a variety of contexts including murals, packaging, brand activations, and music videos.
Her letters have also been featured in publications like Black Mamba Magazine in El Salvador and the Ibero-American Illustration Index and have led to collaborate with clients such as Calzatodo, Delirio, Pandora, and Universal Music for Jessie J. Despite her flourishing career, what she finds most fulfilling are her personal projects, which she sees as a challenge to herself and her imagination and shares with more than 13K followers on Instagram.
- 100% positive reviews (112)
- 3,687 students
- 21 lessons (4h 20m)
- 25 additional resources (12 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Procreate
