Introduction to Fashion Design
The conceptualization
A course by Lupe Gajardo , Fashion Designer
About the video: The conceptualization
Overview
“Now I will show you my process to synthesize and order the ideas, as well as the emotions of the investigation and take them to the first concepts and definitions of our collection. ”
In this video lesson Lupe Gajardo addresses the topic: The conceptualization, which is part of the Domestika online course: Introduction to Fashion Design. Discover the creative process to design a capsule or limited edition collection in your own style.
Partial transcription of the video
“The conceptualization In this lesson, I'll teach you about conceptualization and the documents that will help us to orientate and do the first intuitive, sensorial guide towards where our collection is headed. On the table, I have three collages, to me they are conceptual, sensorial and visual maps. They are compositions that I create using different images that, for a reason, have some meaning with what I'm researching, where I'm headed, and which will then become the decisions that will define my collection. In general, I recommend doing these collages or any other conceptual map, having ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Fashion Design
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Category
Fashion -
Areas
Fashion Design

Lupe Gajardo
A course by Lupe Gajardo
Chilean native Guadalupe Gajardo, better known as Lupe, has always had an interest in crafts and creating clothes. She graduated as a Fashion Designer in Instituto Incacea in Viña del Mar, Chile and worked with renowned designer Miguel Ángel Guzmán, before creating her own brand in 2009, Lupe Gajardo.
For Lupe, fashion goes further than just the garments; it’s a unique form of expression. She has taken part in some of the most important catwalks across the world, including in New York, London, and Berlin. Her brand has been highlighted by WGSN as a brand to follow.
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