Introduction to Retail Design

Overview

“We will explain the importance of creating a press kit for each of our projects. We will tell you how to develop one professionally for magazines and other media to communicate your projects.”

In this video lesson Clap Studio addresses the topic: The press kit, which is part of the Domestika online course: Introduction to Retail Design. Learn how to design a commercial space that generates a unique buying experience from scratch.

Partial transcription of the video

“The press kit For us, communication is one more step in our projects. In this lesson I will teach you how to create a quality press kit. It is very important that you know that for us this part it is one more phase within each project. In fact we would say that it is one of the most important because it will be the one that makes your project go further, and therefore someone who may be interested arrives your way of designing and more work comes to you. A press kit consists of text, a descriptive text that details and explains very well your entire project, and photos or videos. Whenever y...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Introduction to Retail Design

• Level: Beginner
• 100% positive reviews (329)
• 8309 students
• 6 units
• 18 lessons (3h 2m)
• 14 downloads

• Category

  Architecture & Spaces

• Areas

  Interior Architecture, Interior Decoration, Interior Design, Retail Design, Spatial Design