Introduction to UX Design
Persona Creation
A course by Ethan Parry , UX Designer and Researcher
Joined December 2016
Joined December 2016
About the video: Persona Creation
Overview
“Personas are a commonly used tool in UX. In this lesson, you will learn about why they are important, the characteristics of a good persona, how to create one, and when in the UX design process they are used.”
In this video lesson Ethan Parry addresses the topic: Persona Creation, which is part of the Domestika online course: Introduction to UX Design. Learn how to create digital experiences that resonate with your users.
Partial transcription of the video
“In order to make sure we design for our users, we use personas. In this lesson, you will learn the characteristics of a good persona, and how to create one. Let's jump in. So now that you have defined the problem or you have a better understanding of the problem space, let's talk about personas. So Ethan, what is a persona? Great question. A persona is a common tool used in UX design. So if you take a look at. really any UX design project. A good UX design project is going to have a persona or going to have several personas. And what a persona does Persona helps you create your product with...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to UX Design
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Category
Web & App Design -
Software
Adobe XD -
Areas
Digital Design, Mobile Design, UX / UI, Web Design
Ethan Parry
A course by Ethan Parry
Ethan’s interest in UX started when working in public relations in San Francisco, taking part in Adobe’s largest Creative Cloud launch in 2015 and working with Silicon Valley’s biggest players in tech. After completing a UX Design boot camp program, he decided to further his knowledge in the field and study a master’s degree in Interaction Design at ELISAVA School of Design and Engineering in Barcelona, Spain.
Since then, Ethan has worked in both agency and consultancy settings, for international clients such as Meliá Hotels International, SEAT, and Dunia. He leads workshops for businesses such as KPMG, Accenture, El Corte Inglés, and Hola Magazine, and is part of the European Adobe XD team (Adobe XDI).
Over the past few years, he has been part of the Interaction Design Association’s Interaction Awards committee, which recognizes and celebrates examples of excellence in Interaction Design across domains, channels, environments and cultures, and teaches UX design and Agile methodology topics at several design universities and boot camps in Barcelona.
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- Updated on 08/11/2020
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