Design Monograms with Style

Abbreviations, acronyms and key letters of a graphic identity

A course by GM Meave , Designer, Illustrator, Calligrapher, and Typographer

100% positive reviews (230)

4,173 students

Audio: Spanish, English

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About the video: Abbreviations, acronyms and key letters of a graphic identity

Overview

“You will identify the "key words" of a name, signature or brand and its location within the word to achieve a synthesis of greater impact.”

In this video lesson GM Meave addresses the topic: Abbreviations, acronyms and key letters of a graphic identity, which is part of the Domestika online course: Design Monograms with Style. Learn to use calligraphy and lettering to create dynamic and clever monograms.

Partial transcription of the video

“Hello, welcome to this new lesson. To get into the topic of monograms and logos. It is very important to understand. That letters are rarely alone. Like train cars. They really need to always be chained together to make any sense. That gives us words. So the word is really unity. Which we are going to be working with. And with which we must start to generate monograms. And logos also by extension. Within a word they exist. Various, levels, in which the letters work, let's try this. With a word we know, that is. Domestika, I'm going to write it here in a way. A little handwritten. With the i...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Design Monograms with Style

Level: Beginner
100% positive reviews (230)
4173 students
6 units
28 lessons (5h 15m)
26 downloads

Category
Calligraphy & Typography
Software
Adobe Illustrator, Adobe Photoshop
Areas
Branding & Identity, Calligraphy, Graphic Design, Logo Design

GM Meave

A course by GM Meave

Teacher Plus

Designer, Illustrator, Calligrapher, and Typographer

Gabriel Meave is a graphic and typographic designer, illustrator, and calligrapher, born and based in Mexico City. His work spans editorial and book design, corporate identity, logos, graphic work, calligraphy, and font design and typeface families.
He has illustrated narrative, fantasy and fiction books for authors such as Gabriel García Márquez, Juan Villoro, and Cornelia Funke, and designed special typefaces for companies such as Telcel, the financial newspaper El Economista, Jumex, and El Palacio de Hierro stores, as well as the institutional font of the federal government of Mexico.
His original Arcana and Organic typefaces are distributed internationally by Adobe Systems, and he has carried out design and branding projects for Mexicana de Aviación, Corona, P&G, McMillan, Pearson Education, Fondo de Cultura Económica, Ogilvy & Mather, and various agencies, publishers, and design firms.
Throughout his career, he's received five awards from the Type Directors Club of New York and three from the Association Typographique Internationale and several of his photographs have been selected for the Tipos Latinos biennials in 2006, 2008, 2010, and 2012.
His calligraphic and illustrative work has been exhibited in various forums and spaces, including the solo show "La mano que mece la pluma" at the Diego Rivera Mural Museum in the historic center of Mexico City. In addition, his work has been published in the main international design magazines, such as Communication Arts, Novum, Ètapes, Typo, and How. Phaidon Books, in their book Area_2, published in 2009, listed Meave as one of the hundred most important emerging designers in the world today.