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    Telling stories with light: basic photographic lighting techniques
    Latest blog post

    Telling stories with light: basic photographic lighting techniques

    Master the Light: Transform your Photos into Captivating Stories through Advanced Lighting and Composition Techniques. The role of light in photographic storytelling. Every photograph has an emotional tone, and it is light that dictates its "voice". Dramatic lighting can generate tension or mystery, while soft, diffused light conveys calm or intimacy. Similarly, the choice between natural or artificial light directly influences the viewer's perception: a window can create a melancholic mood, while a controlled LED panel allows to compose more cinematic scenes. Learning to "read" light is the first step to using it as a narrative tool, whether in portraits, landscapes or product photography. Types of light in photography. Natural light It is the most accessible and versatile source. Its variations according to the time of day offer multiple possibilities: - Golden hour (sunrise or sunset): warm tones, soft shadows, magical atmosphere. - Blue hour (just after sunset): cool tones and subtle contrast. Taking advantage of these moments enhances texture and color without the need for additional equipment. Artificial light. Ideal for controlling every detail. It can come from flashes, lamps or LED panels, and allows to reproduce specific conditions in interiors or night sessions. The trick is to combine it with modifiers (diffusers, reflectors or softboxes) to achieve natural effects. - Hard light vs. soft light. - Hard light: generates sharp shadows, high contrast and drama. - Soft light: blurs contours, adds subtlety and a sense of naturalness. Mastering both will allow you to adapt to the type of story you want to tell.

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Lorena Ibarra

Lorena Ibarra

@loibabo93

Jardín, Colombia

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    Claudio Seguel Claudio Seguel @claudioseguel Tulsa, Chile
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    39,160
    • Branding & Identity
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    • Libro Focustory. Stor, and telling project by Claudio Seguel - 10.21.2019
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    Mònica Rodríguez Limia Mònica Rodríguez Limia @rodriguezmon Mentor de negocios para creadores y creativos Barcelona, Spain
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    • Marketing
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    Studio A Studio A @studioa Lima District, Peru
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      • Tambo+. Br, ing, Identit, Design, Logo Design, Character Design, Graphic Design, and Naming project by Studio A - 03.01.2015
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      HUMAN HUMAN @human_ Mexico City, Mexico
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      Otman Amesnaou Otman Amesnaou @otmanamesnaou Ejecutivo de Marketing Digital Madrid, Spain
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      45,648
      • Copywriting
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      • Lover for Haters en Pompeii. Social Media project by Otman Amesnaou - 02.23.2018
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      Óscar Lloréns Óscar Lloréns @ollorens Ilustrador-diseñador Madrid, Spain
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      • Design
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      • CRYPTO POOPY. Traditional illustration, Design, and Character Design project by Óscar Lloréns - 10.09.2024
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      Ignacio Cruz Moreno Ignacio Cruz Moreno @igmoweb Desarrollador web Madrid, Spain
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        • WP Hummingbird. Web Development project by Ignacio Cruz Moreno - 02.14.2016
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        Juanmi Cristóbal Juanmi Cristóbal @jmicristobal Director de fotografía / Editor / Colorista Granada, Spain
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        305,963
        • Film, Video & TV
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        Aarón Martínez Aarón Martínez @aaronmartinez Diseñador e ilustrador Mexico City, Mexico
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        Foncho Ramírez-Corzo Foncho Ramírez-Corzo @cholutions Lima District, Peru
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        Christian Caldwell Christian Caldwell @cdwboy Placerville, Peru
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        15,229
        • Photography
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        • THE MOST FAMOUS GRILLER IN PERU. Cop, and writing project by Christian Caldwell - 07.03.2020
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          • Sorteo para conseguir suscriptores. Marketing, Content Marketing, Digital Marketing & Instagram Marketing project by Núria Mañé - 04.19.2021
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          Erica Igue Erica Igue @kikaigue Creative Director & Copywriter Madrid, Spain
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          • Photography
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          • Google Real Life Answers. Cop, writing, YouTube Marketing, Creativit, Photograph, Post-production, Audiovisual Production, Filmmaking, and Script project by Erica Igue - 05.15.2018
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          229,416
          • Design
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          Carla Gonzalez Carla Gonzalez @carlagoon Copywriter Barcelona, Spain
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          • Design
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          Julio Fernández-Sanguino Julio Fernández-Sanguino @juliofsanguino Madrid, Spain
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          • Branding & Identity
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          Mina Barrio Mina Barrio @minabarrio Sevilla, Spain
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          • Photography
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          Reina Rodríguez Taylhardat Reina Rodríguez Taylhardat @reinarodriguezt Mexico City, Mexico
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          • Creative Consulting
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          Arantxa & Guille Arantxa & Guille @arantxaguille Barcelona, Spain
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          382,798
          • Photography
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          Ana Marin Ana Marin @anamarinirl Creative strategist con más de 12 años de experiencia en publicidad, agencias digitales y creativas y 50+ premios de creatividad y eficiencia en México y Latinoamérica. English spoken. . Mexico City, Mexico
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          • Creative Consulting
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          • Drive and Draw. Creativit, Content Marketing, Digital Marketing, and Social Media project by Ana Marin - 05.16.2018
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          Julieta Tello Julieta Tello @julietatello Te ayudo con Marketing digital y Sustentabilidad London, United Kingdom
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          576,575
            • Coloria ONG - Programa de mentoría de 7hs. Digital Marketing, Instagram, Social Media, Content Marketing, Instagram Marketing, and Marketing project by Julieta Tello - 12.09.2021
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            Puño Puño @puno Medellín, Colombia
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            861,016
            • Traditional illustration
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            Domestika Domestika @domestika Berkeley, United States
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            1. Creatives
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            3. Design in Jardín, Colombia
            4. Lorena Ibarra

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